Bérengère Roux's Linkedin Analytics

Developing an actionable digital strategy to grow your business With over 18 years of experience in digital transformation strategy and implementation, I help CEOs, Marketing Directors, and Business Owners develop a digital plan that leads to the sustainability and growth of their business. I work to achieve key business objectives with the use of digital technology. The areas of my expertise include: > online sales development and lead generation > process and workflows optimisation > resources allocation to high-value productive activities My work can benefit your business by: > Alignment of the digital strategy with the company vision and mission > Reinforcement of the marketing fundamentals and understanding of user needs > Recommendations and specification documents for IT teams, web agencies and developers for new websites and applications > Implementation of digital solutions and connections between applications (E-commerce websites, PIM/DAM, CRM, ERP, etc.) > Exploration of new digital marketing channels (SEA/SEM/content SEO) > Roadmap definition and prioritisation > Project and vendor management My work process starts with understanding your business to build the digital strategy suited to your particular requirements. Along with my expertise, I bring commitment and focus to helping deliver your business goals. I am bilingual: French, English and Italian. Let's talk about making digital transformation and grow your business.