I love building replicable & performant Enterprise Sales Systems. +$25M track record across 6 countries.

Over 10+ years in sales with a Tech specialization, I've closed high-stakes Cloud and SaaS deals up to +$16M. Fluent in English, French, Spanish, and Portuguese. I've navigated C-suite negotiations across Europe, APAC and Latin America, from Paris to São Paulo.

My approach: Walk the talk, build credibility and gain trust while aligning technology to business outcomes. Whether it's a $7M multi-year contract or a $1.1M emerging market entry, I adapt myself fast to speak the customer's language and demonstrate ROI before the PO is signed.

🔹 CLOUD & SAAS EXPERTISE
Deep experience across IaaS, PaaS, SaaS, Data & AI, and cybersecurity. Closed strategic deals on Azure, AWS, GCP platforms, from infrastructure migrations to application modernization. (Dynatrace, Datadog, ServiceNow)

🔹 EMERGING MARKET ENTRY
$2.7M revenue expansion across 5 LatAm countries (Peru, Chile, Mexico, Colombia, Brazil) by adapting sales motion to local buying behaviors and regulatory environments, a methodology directly applicable to APAC's diverse markets.

🔹 PROVEN SALES METHODOLOGIES
Trained in MEDDPICC, Challenger, and Harvard negotiation models. I bring both strategic rigor and psychological insights to value-based selling and high-stakes deal structuring.

🔹 TEAM ORCHESTRATION
Led cross-functional deal teams of 20-35 stakeholders (pre-sales, solutions architects, legal, customer success) across multiple time zones to co-create client-centric proposals and close complex 12-18 month sales cycles.

CORE CAPABILITIES
Strategic Account Management | Enterprise Deal Structuring | C-Level Engagement | Multi-Geo Expansion | Cloud-Native Solutions | Go-To-Market Strategy | Pipeline Development | Sales Enablement 

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KEYWORDS: Enterprise SaaS Sales | Strategic Accounts | Cloud Sales | New Logo Acquisition | AWS | Azure | GCP | ServiceNow | ARR Growth | Quota Attainment | MEDDPICC | Challenger Sales | C-Level Selling | Digital Transformation | Sales Leadership | Multi-Geo Expansion | APAC | B2B Enterprise Software | Sales Enablement | Account Executive

How AI Can Be Used to Increase Email Conversions by 82%: A Case Study

AI can write your emails.
It can also make you sound like a very polite robot from 2035.

But here’s the twist when done right, AI doesn’t kill your tone.
It scales your relevance.

According to HubSpot, companies that leverage AI for personalization and copy optimization saw an 82% increase in email conversions.

Not because AI suddenly became creative but because teams used it to:
- Test subject lines in real time (data beats gut feelings every time).
- Adapt tone to audience behavior using CRM insights.
- Automate A/B testing so every send gets smarter.

AI doesn’t replace your human touch.
It amplifies it, when trained on empathy, not just templates.

Some of the best products on the market down there:
lemlist
HubSpot
SmartWriter
Saleshandy
Instantly.ai

So yes, AI can make your email more effective.
Just make sure it sounds like you, not a compliance bot trying to sell software.

What’s the most “AI-sounding” line you’ve ever seen in a sales email?

♦︎ Loïc CAUDAN ♦︎

Tech Sales Lead | $30M+ Closed in Cloud & SaaS Solutions | Data & AI Explorer | Sharing Tips for Enterprise Deals & Playbooks to Sell Smarter

18 months ago: Spent 180 minutes minimum researching + summarizing information before every enterprise discovery call or meeting

Today: 12 to 20 minutes. Better questions. Higher conversion.

The difference? A 6-part prompt framework I apply to enterprise sales activity.

Most people treat AI like Google:
❌ Vague question in 
❌ Vague answer out 
❌ "AI doesn't work"

I learned to prompt like I'm briefing a Junior AE:
✅ Specific context in 
✅ Tailored output out 
✅ 15x time savings

The tool doesn't matter.
ChatGPT, Mistral.AI, Claude, they all work.
What matters is HOW you prompt them.

This Prompt Engineering Framework now powers every critical stage of my enterprise deals:
→ Territory planning and market intelligence 
→ Account research
→ Discovery prep and stakeholder mapping 
→ Competitive positioning and battlecards 
→ Business case building and objection handling 
→ Deal risk analysis and negotiation strategy
It's become the single biggest force multiplier in my sales career.

Here's exactly how it works:

taplio

♦︎ Loïc CAUDAN ♦︎'s Linkedin Analytics

♦︎ Loïc CAUDAN ♦︎

Performance Score♦︎ Loïc CAUDAN ♦︎'s LinkedIn Performance

♦︎ Loïc CAUDAN ♦︎'s Best Posts (last 30 days)

Ready to grow your LinkedIn presence?

taplio

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♦︎ Loïc CAUDAN ♦︎

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}♦︎ Loïc CAUDAN ♦︎'s LinkedIn Performance

♦︎ Loïc CAUDAN ♦︎'s Best Posts .css-1emoo84{font-size:var(--chakra-fontSizes-md);font-weight:400;color:var(--chakra-colors-gray-600);}(last 30 days)

Ready to grow your LinkedIn presence?

♦︎ Loïc CAUDAN ♦︎'s Linkedin Analytics

Performance Score♦︎ Loïc CAUDAN ♦︎'s LinkedIn Performance

♦︎ Loïc CAUDAN ♦︎'s Best Posts (last 30 days)