Scout & Cellar

Wine Consultant

ROCKLANDS

Marketing Manager

SolarCity

SolarCity is a national leader in clean energy services. We make clean energy available to homeowners, businesses, schools, non-profits and government organizations at a lower cost than they pay for energy generated by burning fossil fuels like coal, oil and natural gas. 

Effective in full life cycle sales and lead generation – worked in Home Depot generating opportunities. Assisted customers in converting their homes to clean energy with a solar system, coordinating a seamless, and exciting transition to clean more affordable energy from start to finish. Conducted analysis of customer’s current and projected electrical usage and financial ROI. Generated project proposals and quotes for customers, worked with on-line tools to develop solar system designs as a visual example for home owners. Directed a perfect customer experience from closing sale all the way through to install and beyond. Project Manager - regularly communicating with customers and working with staff in permit, utility interconnection, engineering and operations departments.
•	Represented SolarCity at community events 
•	Maryland Home Improvement Sales License

Field Energy Consultant

LocalVox

Sold online marketing platforms for small businesses making local online marketing, Internet marketing, local SEO, and social media easy for small businesses, franchises & multi-location businesses.  Helped businesses understand the value of local SEO, email marketing, mobile marketing. Educated prospects on the proprietary LocalVox dashboard, which included a social media in-box making online marketing easy for busy business owners.

Independent Sales Rep

Siegel PR, Marketing & Communications

I am an independent contractor available for a wide variety of projects.

Marketing & Communications Consultant

Restaurant Association Metropolitan Washington

Created, and distributed press releases for trade association. Led online marketing programs driving member acquisition and retention. Created and managed social media campaigns, including Facebook, Twitter, and LinkedIn. Wrote and edited email blast several times per week with newsworthy industry information. Special project liaison between association and local events including Fancy Food Show, National Cherry Blossom Festival, Sweet Charity. Assisted and promoted association membership in a variety of events, including Restaurant Week. Director position supported annual RAMMY awards gala with integrated programs including sponsorship, monthly socials, ticket sales, and onsite event logistics

Communications Director

Hisaoka Communications

Planned, created and implemented public relations and promotional campaigns for hotel/restaurant clients. Developed marketing campaigns to maximize press coverage as well as public awareness. Managed creation of press materials as well as press relations for all clients. Coordinated grand openings, in-restaurant events and client participation in off-site events to raise funds for in need community programs. Main client liaison for social media, email newsletters and other new media marketing plans concurrent to their traditional advertising

The Melting Pot

Regional media-buyer, managed annual advertising budget over $200,000
Created annual advertising and marketing plan for four Melting Pot restaurants in the DC region. Reviewed and assessed incoming advertising proposals. Handled press requests and managed press relations. Coordinated and directed both on-site and off-site events. Identified and responded to requests for donations and sponsorships

Marketing Director

DeShields Associates

Marketed public television programs to programmers nationwide via targeted campaigns utilizing mailings, Internet, conference participation and phone calls. Served as main client liaison for television producers. Coordinated annual public television conference events to maximize client exposure. Managed relationship between client, potential sponsors and television stations. 
Produced 2002 and 2003 Walk for Literacy 3K for State Education Agency. Handled sponsorships, recruited participants, managed registration, developed all collateral materials, secured downtown route, managed all walk day activities.

Diverse background in sales, public relations, marketing, events and advertising. Experience working in renewable energy, entertainment, sports, restaurant and hospitality industries. 

Specialties: Plan, create and implement public relations and promotional campaigns for hotel and restaurant clients
Develop marketing campaigns, media buyer (print and radio) for national franchise, create targeted marketing campaigns

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Candice Siegel's Linkedin Analytics

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Candice Siegel's Linkedin Analytics