University of Washington

• Specialized in crafting clear, concise, and compelling written online learning content that resonates with the target audience (UW employees) by understanding their needs, preferences, and behaviors
• Managed and updated content on various LMS platforms, ensuring accuracy and relevance over time
• Managed calendars and coordinated meetings with UW staff and the training center

Learning & Development Coordinator/Content Designer

Cher ®

• Generated $5M+ in new leads by expediting loan pre-approval procedures integrating Lendwize's mortgage approval API
• Increased Realtor engagement by using Figma and Wordpress to create a landing page for the California Association of Realtors' 200,000+ members, resulting in 200+ new Realtor signups
• Leveraged a human-centered design process in order to deliver an intuitive user interface and user experience by successfully integrating Buying Buddy® IDX CRM and a mortgage calculator, allowing users to browse homes seamlessly
• Optimized content for keywords and metadata to enhance its performance in search engines

UX Lead

• Managed Google Analytics and developed content with relevant keywords to increase organic traffic, analyzed SEO performance, solved technical SEO issues, developed and implemented SEO strategies
• Lead usability testing-recruited participants, analyzed and synthesized data
• Worked closely with product managers and key stakeholders to maximize customer success and consistently meet business goals

UX Design & Marketing Intern

University of Washington Bothell

• Designed creative content and developed creative strategy, achieving a +1,453% increase in new impressions and a +714% increase in engagement across social media platforms
• Expertise in creating, strategizing, and executing campaigns across social media platforms including Instagram and LinkedIn
• Manage daily content creation, maintained relevant and engaging material with followers

Social Media Marketing Manager & Content Designer

Zillow

• Worked daily with paid partners and customers (landlords, property managers, and renters) as well as internal employees to troubleshoot technical issues and answer product questions
• Gathered user research/customer reviews to provide feedback to developers and advocate for product improvements
• Actively utilized customer personas and identify/alleviate user’s pain points with empathy

Customer Care Advocate

Avenue5 Residential

• Diligently lead and managed team projects and delegated daily tasks, assisted with team training and mentoring
• Successfully promoted property through advertising and marketing efforts, strategically staged and photographed apartments
• Maintained current and in-depth knowledge of the associated market and trends and increased occupancy by roughly 20%
• Increased community engagement by curating resident events and cultivating a sense of community
• Managed MFTE program to ensure affordability as the community grows
• Gathered feedback for improvements by distributing resident satisfactions surveys

Assistant Community Manager

• Excelled at curating exceptional customer service experiences
• Utilized calibrated questions to cultivate tailored experiences for each prospect/client
• Conducted phone presentations, scheduled appointments/meetings, followed-up with prospects methodically
• Maintained weekly traffic reports and market surveys

Leasing Agent

Oakwood

• Coordinated 60-75 weekly tours for prospective residents and tended to 150+ current resident needs
• Initiated and organized community recycling and compost campaign/events to promote sustainability at community
• Conducted 50+ weekly phone presentations, scheduled appointments, and followed-up with prospects 
• Maintained weekly traffic reports and market surveys, shopped comps in the market weekly

Essex Property Trust

• Effectively leased and marketed 10+ average vacancies per week using various methods of advertising
• Established professional rapport with clients/residents to maximize rentals, promote and maintain resident retention
• Performed administrative duties related to the on-site marketing function using Yardi and Yieldstar

SederMedia LLC

• Learned diverse filmmaking techniques, gained strong technical abilities and up-to-date knowledge of cameras, lenses, sound equipment, and lighting
• Captured engaging images and videos with pacing and transitions that evoke emotional responses in viewers

Photography/Videography Intern

Montana Photo Gallery

• Assisted the photo studio by handling various photography sessions, designing sets, organizing wardrobe, managing the equipment; organizing and cataloging the images for future use

Photographer

Well-rounded design and digital marketing professional with demonstrated competency in user experience design, user interface design, social media marketing, and branding. Passionate about creating intuitive interactive media experiences.

Taplio

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