HealthTrust Performance Group

At HealthTrust, I led the development and maintenance of a company-wide marketing asset library, improving access to graphics, presentations, and sales materials. As the team lead for digital signage, I oversaw internal communications strategies, ensuring engaging and consistent messaging across all platforms.

I also earned a Digital Signage Certified Expert (DCSE) credential, which I applied to streamline digital signage workflows and enhance content strategies for internal and external audiences. Additionally, I supported marketing initiatives by creating content for websites, social media, email campaigns, and large-scale events, while maintaining brand consistency and optimizing workflows to boost efficiency.


Digital Asset Management, Digital Marketing, Creative Services, Web Content Manager, Digital Displays Team Lead

Digital Marketing Specialist

G/O Digital

From comps to cms-driven websites, web based applications, and database-driven websites, I try to maintain a very strong emphasis on optimization and functionality. Also, designed many html-based email campaigns, landing pages, ppc campaigns.

Sr Web Designer

Dye, Van Mol & Lawrence

Major accomplishment - Trained team the importance of understanding and implementing current coding standards and methods.  Streamlining work flow process by defining setup, folder structure, naming conventions to aid in better project management. What was a team of one, grew into a team of 5. Pretty good for just a little PR company. Became an expert at Expression Engine implementation. 

Clients including - Old Time Pottery, Jack
Daniel’s, Bridgestone America’s, LLC, Safety Scholars, Firestone Tires, Corizon, PHS Correctional Healthcare, Psychiatric Solutions, Johnston & Murphy, Lipscomb University.

Art Director / Interactive

Landmark Digital Services

Short term contract position. Great experience in UI design. Designed and coded the graphical user interface for 3+ applications. Worked hand-in-hand with programmers converting windows based stand-alone programs to web-based apps.

Applications Interface Designer

Gish, Sherwood, & Friends

Major web design accomplishments included The Governors Club of Brentwood, Publishing Group of America, Nashville Convention & Visitors Bureau - www.visitmusiccity.com, A. O. Smith, Bridgestone/Firestone

Web Design & Development

Created HTML prototypes, visual interfaces and interaction of web-based applications.

Developed and launched over 15 XML based customizable website themes for online content management
system allowing for client personalization on .NET platform.

Wrote website audit document to be used by account managers. Trained users on visual human
interfaces utilizing user-centered design principles.

Designed layout, wrote content, and maintained marketing & website administrator's resource center with help
guides, usability & best practices, and knowledge database.

Organized/project managed all aspects of annual "ehc Website Awards" competition between clients across the nation. Included selecting qualified judges, defining rating system, creating online information website and submission page, creating timeline, choosing awards, and holding awards ceremony. Tiffany engraved trophies were the top prize.

Web Design/Developer

Gambro

Where i got my feet wet in cold fusion and met a lot of IT folks in Nashville.

Technical Support Analyst

A digital marketing specialist with a passion for web interface design, content creation, and digital strategy. For many moons, I have been helping companies like Gannett, HCA and HealthTrust Performance Group connect with their audience. My expertise lies in building robust asset management strategies, safeguarding brand integrity, and strategically applying the newest digital tools to maximize return on investment. Currently seeking new opportunities where I can help build brand visibility and achieve ambitious marketing objectives. Photography is my extra sauce.

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