Spectro Cloud

Vice President Marketing

AutoRABIT

Hired to manage global marketing function for Late Stage Start-Up - Built for the unique needs of regulated industries, AutoRABIT’s comprehensive Salesforce DevSecOps solutions ensure robust protection of Salesforce implementations to meet and exceed security, quality, and productivity standards.

Flosum

Grew global marketing function for Early Stage Start-Up - Flosum is a leading provider of end-to-end secure DevSecOps, data management, data protection and security automation platforms, built 100% natively to Salesforce.

Taking a break

Coaching Soccer, re-connecting with family.

Sabbatical

Akamai Technologies

• Built team responsible for strategy, development and deployment of interactive, data-driven tools to support Akamai’s marketing, sales and PR efforts. Based on data intelligence, developed highest performing content on akamai.com.
• Lead efforts to translate big data into compelling data visualizations, interactive product demos and real-time value confirmation/upsell reports to demonstrate Akamai’s value and thought leadership to current and prospective customers. 10% of 2020 security deals directly attributed to these reports.
• Manage team that designs, develops and manages all content appearing in Akamai’s 6 global Network Operations Command Centers – interactive displays that provide context for Akamai’s products and services to Customers and Prospects.

Senior Director, Technology Marketing

• Joined newly established Marketing Leadership Team, again took ownership of akamai.com at CMO’s request.
• Introduced AI-driven content intelligence to better engage audiences with experiences relevant to them at their specific point in the buyer’s journey. Increased form conversion rates by 18%.
• Introduced advanced custom analytics to effectively measure High Value Engagement as a more actionable predictor of website Conversion.
• Enabled digital Multi-Touch Attribution for the first time by tying together analytics, CRM and marketing automation platforms, allowing the identification and tracking of previously anonymous visitor digital interactions.

Senior Director, Digital Marketing

• Established marketing operations function at Akamai, for the first time enabling ROI analysis of every marketing dollar spent.
• Delivered Analytics and Reporting Dashboards to marketing/sales management teams that tracked key performance metrics across all marketing functions.

Senior Director, Creative & Web Strategies and Marketing Operations

• Given overall responsibility for the long-range digital brand marketing strategy, including the corporate website - Akamai.com and 9 global localized sites, global Intranet, search engine optimization and paid search.
• Managed and evolved akamai.com, introducing mobile optimization, automated translation, content personalization and automated lead scoring/nurturing system. 
• Delivered “same-day fulfillment” content publishing and double-digit annual growth of visitors and page views for akamai.com.

Director, Creative & Web Strategies

• Hired, managed and mentored in-house creative team consisting of 9 Designers and Developers responsible for translating marketing objectives and brand strategies into creative executions.
• Reporting to CMO, led creative strategy and managed relationships with all outside creative agencies and consultants. Managed $2M Budget.

Senior Manager, Creative Services

Minelli (www.minelli.com)

• Served as creative lead for brand integration and design firm. 
• Helped build solid client base of Fortune 500 and startups, from high-tech to e-commerce to financial services, including CitiStreet, Fidelity, and China Telecom.

Director of Design

Sapient (www.publicissapient.com)

• Led and rapidly grew visual Design team.
• Established and maintained creative vision for projects.
• Managed Design resources for Website transformation engagements with clients including Yahoo!, Hallmark and E*TRADE.

Lead Designer, Brand Team

DATA-DRIVEN MARKETING EXECUTIVE SKILLED AT TRANSLATING COMPLEX TECHNOLOGY INTO ACTIONABLE TOOLS & STRATEGIES LEVERAGED BY SALES & MARKETING TO ATTRACT/RETAIN CUSTOMERS AND GROW REVENUE.

• Proven track record of developing effective strategies, launches, digital campaigns, sales plays and roadmaps that grow market awareness and revenue - 18+ years at Akamai.

• Adept at managing international teams of creative professionals as well as front and full stack developers. 

• Built creative services and marketing operations functions from the ground up for
$3.5B technology company. Managed Corporate Website for 12+ years.

Taplio

Christopher Stern's Linkedin Analytics

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Christopher Stern's Linkedin Analytics

Want to drive more opportunities from LinkedIn?

Christopher Stern's Linkedin Analytics