Cassidy Dixon's Linkedin Analytics

👋 I'm Cassidy Dixon, a social media enthusiast deeply immersed in the world of digital marketing. My passion lies in exploring the latest trends and advancements in social media, and I'm always curious about how it intertwines with digital marketing strategies. With 3 years in the marketing realm, I've had the pleasure of working with Bison USA and freelance clients, accumulating over a decade of experience in the trucking and logistics field. My expertise spans social media strategy, influencer marketing, and brand development. Over the years, I've collaborated with national and global clients, crafting authentic brand narratives that resonate across platforms like LinkedIn, Facebook, Instagram, and more. My collaborative spirit shines through in my approach, working closely with cross-functional teams to execute social plans aligned with overarching business goals. I thrive on diving into data and analytics to establish KPIs and track performance, ensuring continuous optimization. As the Marketing & Social Media Specialist at Bison USA, I lead the charge in developing and managing our social media and employee engagement strategies. From creating a positive workplace environment through social platforms to handling recruitment, onboarding, retention, and recognition, it's all about fostering a thriving community. If you're on the lookout for a passionate, innovative, and results-driven social media strategist, let's connect! Together, we can fuel your brand's journey with creative campaigns that leave a lasting impact.