IPG Mediabrands

Main Clients: H&M, Dyson, MSD, Honda, Mepha, HRA Pharma, TGV, Patek Philippe, Lohri.

Media agency
• Leading Digital strategies for clients to help achieve their goals
• Managing online paid ads campaigns: planning, implementation,optimization and reporting within main platforms Facebook Ads,Instagram ads, Linkedin Ads, Twitter Ads, Tiktok Ads,Pinterest Ads, etc.
• Forecasts, Budget control & Reporting
• Training and developing Junior/specialist team members

Digital Performance Marketing Manager (Paid Social)

Omya

• Digital Marketing
• Online paid advertising campaigns PPC (Linkedin)
• Reporting & Optimization
• Landing pages
• Media Design
• Offline Marketing
• Marketing Plan & Budget Control

Marketing & Communications Specialist

Engel & Völkers

360º Recruitment Marketing Strategies for: Barcelona, Madrid, Valencia & Lisbon (Headquarters) + Spain +80 agencies (franchising) and Portugal +10 agencies (franchising)

• Online paid advertising campaigns PPC (Linkedin, Facebook/Instagram) for Recruitment, Product & Branding purposes
• Landing pages & Job Portals optimizations
• Marketing Plan & Budget Control
• Employer Branding activities

Digital Marketing Recruitment Specialist Iberian Peninsula

In charge of: Engel & Völkers Portugal (+10 agencies) and Engel & Völkers Headquarters Lisbon

Online Marketing
•	Planning, design and execution of online paid advertising campaigns (branding, property acquisition, product and recruitment). Facebook, Instagram and Linkedin Ads.
•	Oversee the activities of the company’s landing pages and create daily content for social media networks such as: Facebook, Linkedin, Instagram, etc. 
•	Campaign reporting, metrics, and site analysis
•	Content creation (English and Portuguese) for websites and social media (design included)

Offline Marketing
•	Support all E&V agencies from Portugal (12) in all areas of marketing and communication
•	Management, coordination and analysis of offline marketing campaigns
•	Approval of marketing elements according to the corporate image of the brand 
•	Creation and adaptation of marketing material (advertisements, outdoors, postcards, catalogs, roll ups, etc.)
•	Management of external agencies to negotiate prices in offline media and media coverage. 
•	Preparation of press releases 
•	Coordination and management of requests from national and international media 
•	Event Management & selection/negotiation with external suppliers

Country Marketing Manager Portugal

Marketing Manager Assistant Iberian Peninsula

Eurostars Hotels

In charge of the Conference & Events team (6 people) at Eurostars Grand Marina (291 rooms and 22+ meeting rooms)

•	 Analyse competitors activities and pricing strategies
•	 Maximise occupancy and average rates through well-executed inventory and yield management control
•	Maximise all Group, Conference, and Event revenue opportunities
•	Review business plans, identify gaps and ensure proactive efforts to fill capacity and meet set targets
•	Manage and develop the GCE Sales Team to ensure career progression and effective succession planning within the hotel and company
•	Event Management & selection/ negotiation with external suppliers
•	Build strong relationships with customers, Guests and Team Members in order to gain full understanding of their needs and work to serve them effectively

Director of Conference & Events

Hilton

As Community Manager: in charge of all social media platforms for this hotel

As Event Executive Planner:
• Manage contracted Group, Conference and Event bookings since the booking is contracted until handing over to the operations team on the day of the event. Send offers, negociate, prepare contracts, organize the event and invoicing.
• Deal with group business for a 4 star hotel with 433 bedrooms and 12 meeting spaces. 
• Maximize Group, Conference, and Event revenue through proactive up-selling, effective administration, and outstanding customer service.
• Build strong working relationships with our clients and develop an understanding of their specific needs and requirements to develop future/repeat business for the hotel.
• Ensure accuracy of data and forecasting in Delphi and related reports.
• Carry out site inspections, exit interviews and post-event follow up calls.
• Participate in constructive handover meetings with the GC&E Event Planner (after conversion) and Operations (week of event) to ensure that the client’s expectations are met.
• Manage all GC&E billing,House Accounts, commission payment, payment of invoices, etc.

Event Executive Planner & Community Manager

• Receive and convert incoming inquiries to achieve targets and maximize revenue for the 3 Hilton Hotels in Vienna (Hilton Vienna, Hilton Danube Waterfront and Hilton Plaza)
• Seek opportunities to increase sales and conversions 
• Build strong relationships with customers to fully understand their needs
• Manage an events schedule to maximize yield
• Arrange and carry out Hotel site inspections and exit interviews with clients
• Ensure the complete administration and execution of all planned events from the moment that the lead is received until the day of the event

Cluster Convention and Events Sales Coordinator

• Check in/Check out
• Assist customers in all inquiries in connection with hotel services: Concierge, Bell Staff, Business Center, etc.
• Deal with bookings by phone, e-mail, letter, fax or face-to-face
• Make reservations, changes and cancellations in the absence of Reservations Department.
• Preparing bills and taking payments
• Deal with complaints and solve them
• Billing

Front office

As Digital Performance Marketing Manager, I lead digital strategies for clients across various industries and platforms, such as Facebook, Instagram, LinkedIn, Twitter, TikTok, and Pinterest. With a Master's degree in Digital Marketing and E-commerce and over 7 years of experience in online advertising, I have the skills and knowledge to plan, implement, optimize, and report on effective and efficient campaigns that achieve the clients' goals.

I also manage the budget, forecasts, and reporting for each campaign, ensuring transparency and accountability. Additionally, I train and develop junior and specialist team members, sharing my expertise and best practices. I enjoy collaborating with a diverse and talented team, and I am always eager to learn new tools and techniques to enhance my performance and deliver value to the clients. My passion is to create impactful and innovative digital solutions that drive growth and engagement.

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