Cathy Meyer's Linkedin Analytics

I am a dedicated and successful team leader with 25+ years multi-channel digital advertising experience in affiliate marketing, programmatic display, social, paid search, mobile, video and connected TV. My strong background in building, managing and mentoring teams across the US, and creating new processes and modifying existing ones has enabled me to create efficiency within my teams and company. I have collaborated with many different cross functional teams on new product launches, process improvements across teams and evangelizing the needs of my immediate org. I excel at building long lasting relationships with D2C clients and agencies, across retail and eCommerce, focusing on providing insightful digital strategy to drive performance and help clients reach their KPIs/revenue goals. Being highly proficient in using Google Analytics, SalesForce and JIRA has enabled me to track, prioritize tasks and requests, in addition to offering me data to analyze to forecast revenue, workloads, customer retention and growth.