Charles Digby-Smith

DNG - The Consumer Consulting Firm

DNG - strategy and operations consultancy - supports Consumer companies in all their current and future challenges.
Combining skills in marketing, data, e-commerce, finance and design, our teams help top executives from small and medium-sized businesses and major corporations, entrepreneurs and investors to solve complex business challenges.
Our raison d'être? To reconnect Consumer companies with their customers.

DNG has structured its offering to maximize its impact on its customers' business performance:
* Strategy Consulting: Acceleration | Diversification | Marketing Efficiency | M&A and PE
* Operations Consulting : Digital Growth | CRO | Experience Design | Transition Management

In addition to our consulting business, we have built up a complete ecosystem, bringing together Europe's leading community of E-commerce and Retail top executives and entrepreneurs (see @Digital Native Club to find out more).

Partner - Head of Operations Practice

Pilotage de l'ensemble du e-commerce pour la Savonnerie Fer à Cheval :
* Définition de la stratégie de croissance et exécution du plan.
* Replatforming du site internet (migration Prestashop >> Shopify) & CRO
* Pilotage de l'acquisition (SEO, SEA, Social Paid, etc.)
* Pilotage du CRM & Rétention
* Plan data tracking, etc.

Directeur E-commerce (Management de Transition) @ Fer à Cheval

Pilotage de l'ensemble du e-commerce pour Les Secrets de Loly :
* Définition de la stratégie de croissance et exécution du plan.
* Refonte du site internet / CRO
* Pilotage de l'acquisition (SEO, SEA, Social Paid, etc.)
* Pilotage du CRM & Rétention
* Plan data, etc.

Directeur E-commerce (Management de Transition) @ Les Secrets de Loly

Fleurier Conseil

Want to overhaul your Customer Experience ? Need advice for strategically scaling your operations ? Having some backfire during your hypergrowth ? 
Hands-on startup expertise to help you.

Founder

eve sleep

managing director & growth lead

After the IPO of eve sleep, I was in charge of all the international teams at eve. As the head of the 8+ country managers, I oversaw the opening of 10 new countries in EU.

EMEA Ecommerce Director

In just a few months after it's launch in 2015, eve sleep turned the UK mattress market upside down.
I was responsible for launching the French market from scratch (new website, new team, new suppliers, etc.)
Achieved 0 to 10M € turnover in 2 years.

general manager France

MeilleursAgents

Member of the Executive Committee
Managing B2B Marketing and Comms - As a member of the Comex and with the support of the rest of the team, I managed the pivot of MA.com into a new way to recruit and sell products to real estate agencies.
I launched a new team of B2B sales to recruit agencies + introduced Salesforce as a new CRM for this new activity to replace the existing in-house system.

b2b marketing & comms director

Member of the Executive Committee
Managing the strategic planning at MeilleursAgents.com

strategic planning director

Member of the Executive Committee
Strategic partnerships development for the real estate ecosystem within the specific business model of MeilleursAgents.com
Opportunities identification / business plan construction / negociation & follow up with various industries : 
•	bank & insurance;
•	real estate developers;
•	commodities;
•	communication providers, movers, etc.

business development director

L'Usine à Design

Co-founder of L'Usine à Design, a D.N.V.B of furniture customizable online by customers (powered by Adobe Scene7).
5th largest furniture website in France in 2011 / 25 employees.
2 successful fundraisings with CM-CIC Capital Privé and OMNES Capital.
In charge of the entire brand experience (brand, collections, communications and PR, events) and B2B business development.

co-founder - member of the board

Marine Nationale

Strategy consultant intern to the D.F.H.M. (Direction de la Formation Humaine et Militaire - Human & Military Training Command).
Feasibility study for a public-private partnership with the French Navy & HEC Business School

strategy consultant

Bosch USA

Corporate Legal Counsel internship at the North America HQ for Robert BOSCH LLC. 
Practiced :
•	IP Law
•	M&A Deals
•	Contracts law (mainly R&D agreements)
•	Real estate law
•	Consumers law

corporate legal counsel

The North Face, a VF Company

Assistant to the District Manager – Retail unit of 4 Stores
•	Hiring & training
•	Sales
•	Customer care

assistant district manager

Partner @ DNG, the Consumer Consulting Firm. We help C-level consumer brands address all their strategic and operational issues.
Director of the Growth & E-commerce Interim Management practice.
They already trust us: Les Secrets de Loly, Savonnerie Fer à Cheval, Too Faced (Groupe Estee Lauder), Father & Sons, Lightinderm, Steel Shed Solutions, Weleda, Somatoline Cosmetic (Groupe Bolton), and many others...

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