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I write meaningful copy to refine sales for lifestyle businesses + brands + SMEs. What I do requires understanding brand voice and the innate ability to "get" people and feel for them. I mean, if I had a superpower, there would be no doubt (and others have confirmed) — empathy. I care about my clients' businesses just as much as they do. It's the #1 reason I sell better for my clients. Hi, I'm Cheryl, and I'm a Freelance Lifestyle Copywriter. Currently, I service clients from Hong Kong, Portugal, the US, and locally at home in Malaysia, all who have seen growth in web traffic and engagement. The most rewarding thing about writing for businesses is watching brands grow and matching them to the right market. That's job fulfilment for me. Here's a bit of what I do: ✅ Landing pages ✅ Sales pages ✅ Social Media captions ✅ Web rewrites/edits ✅ Email copy ✅ Product descriptions My core ethos would be "less is best". The more you try to make something perfect, it rarely gets done, which sucks. So, aim to cut through the noise and take action, which is pretty much what I'm trained to do. When I'm not writing, I'm probably: 💻 Improving my Canva skills 🧘🏻♀️ Improving my Vinyasa flow 🐶 Consuming dog content Enough about me, let's talk about you. If you're down to giving your business a facelift through words, send me a message and let's be collab buddies!
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