JxWorx Software and Automation

I curate, plan, and schedule content for social media, including Instagram precisely. 
I work closely with the graphic designer to ensure the brand message, tone, values, and message are well captured and portrayed in every content.

Content Developer + Social Media Manager

LinkedIn

Do you find yourself worried about building your brand on LinkedIn?

You do not have the luxury of time to create content, which takes time

You think you're not creative

❌ You find it hard to write let alone tell your brand story

❌ And you don't know anything about copywriting

Because of this, you're that big CEO or founder that nobody knows.

Basically invincible! 

Let me take the stress of worrying from you.

How?

BY GHOSTWRITING YOUR POSTS.

I'm Mariam. A LinkedIn ghostwriter and content creator.

I help you build a consistent brand on LinkedIn by ghostwriting your posts.

So you don't have to write. 

Not just that,

I'll help you:
✅ Tell your CEO/founder story to your audience
✅ Build a consistent brand by making sure you don't run out of content
✅ Using the power of copywriting to create scroll stopping content

In the end, you'll be seen as an authority in your niche. 

Sounds like a plan?

LinkedIn Ghostwriter + LinkedIn Personal Brand Builder

I created a seamless experience for those looking to read about hydrogen as a clean source of energy for a chemical engineering company's website

Web Content Writer

MeyrieWrites Copy 

I design Canva carousels that attract your ideal audience and illustrates exactly what you want to pass across.

Linkedin carousel Expert 

Expertnaire 

Affiliate Marketer 

Dominic Nwelih

I employed my design and writing skills in creating content to give viewers looking to know more about real estate in Delta state an experience.

Social Media Manager

Do you sense your LinkedIn game losing steam? 

The struggle is real – the enthusiasm to share posts has  fizzled out, and the fear of becoming irrelevant creeped in.

If you're a hustling entrepreneur juggling a thousand things, maintaining a consistent brand presence feels like an uphill battle.

Enter the solution: Me! Your Social Media Wingperson 🛩️

Here's the deal:
✅ You recognize LinkedIn's power for your brand.
✅ You crave a rock-solid brand presence.
✅ You need a content strategy that actually works.
✅ Engagement is not just a buzzword; it's a necessity.

So, what can I do for you?
✨ Profile Auditing
 📈 Profile Optimization
🎯 Content Strategy
📆 Content Planning & Scheduling
✍️ Content Creation
🤹‍♂️ Account Management
📊 Analytics and Reporting

Your brand deserves to be consistent, engaging, and memorable. I've got the tricks up my sleeve to make it happen. 

Slide into my DMs for more info or hit the link above to book a call.

Let's give your brand the social media glow-up it deserves!

For 4 years, I struggled with finding a niche. This is not a sob story.

I took my writing seriously the second time during the COVID break but wrote about anything.

Creators often say the best thing to do is to niche down, but most won’t explain how. So I floated, unsure of who I wanted to write for or what interested me.

I’ve never been one to make hasty decisions, so it took me some time. Last week, I had a revelation. While discussing this with my boyfriend, he suggested, “Do it for SaaS founders.”

It hit me. I work in a tech company, focusing on Software and Automations. That’s essentially what we do. I realized, “That’s it!”

I was aware of this path, but why didn’t I figure it out sooner? It’s like a girl in love with a faulty toy that can injure her. She won’t repair it but will keep using it until someone else points it out.

Sometimes, we need another person to show us what we can’t see ourselves. So, I’m excited to announce that I’m now a social media manager for SaaS founders.

I create engaging content that not only informs but also builds a community around your brand, promoting loyalty and support among your users.

I'm excited! 
Okay, I said that twice 😊 

That’s the post.

PS: Have you ever struggled with finding your niche? Share your experience in the comments below.

Chinaza Abosi 🍊

How to find your ideal customer: 
The SaaS Founder's Guide

Identifying your ideal customer is a game-changer. It's not just about who *can* use your SaaS, but who *should*. 

It’s about knowing who benefits most from your product.

Here are 10 ways to nail it down:

Step 1: Dive deep into your product's value proposition. What's the big promise you're making? 

Step 2: Analyze your best customers. What common traits do they share? 

Step 3: Gather feedback relentlessly. Your most engaged users are a goldmine of insights. 

Step 4: Sketch out detailed customer profiles. Go beyond demographics—think goals, challenges, and daily routines. 

Step 5: Look for emotional triggers. What drives your customers to take action? 

Step 6: Map out the customer journey. Identify every touchpoint from discovery to purchase. 

Step 7: Leverage social listening. What are potential customers saying online? 

Step 8: Experiment with targeted content. Measure engagement to refine your audience's understanding. 

Step 9: Collaborate with other SaaS founders. Share insights to broaden your perspective. 

Step 10: Update your strategies regularly. As your product evolves, so does your ideal customer. 

Remember, the right customer can skyrocket your growth. Keep tuning in to their frequency. 

Have you found your ideal customers yet? How did you do so?
#SaaS #CustomerDiscovery #GrowthHacking #StartupLife


Struggling with pricing models? Let's make it simple.

Pricing your SaaS can be a huge struggle
You don’t want a low user base,
You also want to make money.

You know, pay employees and more.

So let’s compare the freemium plan & the free trial plan

Freemium Pros:
- Free forever. Attracts many users. 
- No upfront cost. Easy adoption. 
- Great for market penetration. Builds user base. 

Freemium Cons:
- Harder to convert users. 
- Revenue growth is slower. 
- Premium value must be clear. 

Free Trial Pros:
- Users try full features. 
- Higher conversion potential. 
- Qualifies leads better. 

Free Trial Cons:
- Short-term access only. 
- Can deter initial sign-ups. 
- Credit card barriers exist. 

How does it affect your customer acquisition?
- Freemium spreads organically and the viral potential is high. 
- Free Trial filters non-serious users with a clearer conversion intent

Now how do you choose the right plan:
It really depends on:
- How well you know your client problems,
- Your goals,
- Your offer and,
- How well you trust in your offer

So,
- Define your premium features. Make them irresistible. 
- Optimize your trial period. Test different durations. 
- Monitor user behaviour and adjust strategies accordingly. 

That’s it!

PS: What team are you on? Team Freemium or Free Trial

Dear SaaS founders, 
Let’s talk about emotional triggers in marketing your Saas product.

Emotional triggers prompt an emotional response from your ideal customer, making them decide to buy or use your SaaS product.

I like to call it external stimuli.

They are crucial because they can significantly impact user behaviour and conversion rates. 

Here are some emotional triggers you can use:

- Trust: Building a sense of reliability and security can encourage users to try your service.
- Fear of Missing Out (FOMO): Highlighting limited-time offers or exclusivity can create urgency.
- Desire for Control: Offering customization options lets users feel they’re in charge of the service.
- Curiosity: Piquing interest with teasers about new features can drive engagement.
- Belonging: Creating a community around your product can foster a sense of inclusion.
- Achievement: Showcasing the success stories of other users can motivate prospects to achieve similar results.
- Value: Emphasizing the cost-effectiveness or ROI of your product can appeal to users’ financial sensibilities.

By understanding and applying these emotional triggers, you can craft messages that resonate with your target customers and encourage them to take action.

Which one is your favourite?

Emotional Triggers move you from A to B

While working on this design attached yesterday, two questions kept coming to mind.

🔸"Why did you stop using Sketch despite it's versatility or XD despite it's prototyping abilities?"

🔸"Is Figma really the best?"

#uidesign #design #linkedinengagement 

Should you hire a salesperson at the start of your SaaS company?
(Study these 5 reasons)

My answer is YES and here’s why:

- Early Engagement: Bringing a salesperson early helps you to start conversations with potential customers right away. This not only helps in refining your product but also establishes a market fit from the start.

- Growth Trajectory: A salesperson is important for securing those crucial early deals that set the pace for future growth. They're not just revenue generators; they're your growth accelerators.

- Market Positioning: In the competitive SaaS landscape, how you position your product can make all the difference. A salesperson crafts your narrative and ensures your product stands out.

- Customer Relationships: SaaS is as much about technology as it is about relationships. A salesperson dedicates their time to nurturing these relationships, turning users into loyal customers.

- Scalability: As your SaaS company evolves, so does your sales strategy. A good salesperson scales with your business, adapting to new challenges and seizing opportunities.

Hiring a salesperson isn't just a working decision; it's a strategic move towards sustainable growth.

Do you think a copywriter can be a sales person in this case?

Taplio

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