Picking Lemons

Every project is different and I am passionate about all of them. Specialized in B2B marketing, I implement comprehensive and customized digital marketing solutions for your business. My goal is to boost your B2B brand and optimize your market presence. 

What are you missing? 

- Inbound marketing 
- Email marketing 
- SEO 
- Linkedin marketing 
- Copywriting 
- Social media management 
- SEM

Skills: Search Engine Optimization (SEO) - Inbound Marketing - SEM - LinkedIn Marketing - Cross-Selling - Mobile Advertising - Email Marketing - App Marketing - Analytics - Digital Marketing - SEO Copywriting - Web Content Writing - SEO - Social Media Communications - Web Project Management - SEMrush - Facebook Marketing

B2B marketing consultant

Okisam

- Management of the B2B marketing department. Motivating and supervising a team of marketing professionals, dedicated to the development and implementation of client marketing strategies. 
- Definition of the digital strategy and the marketing plan for more than 25 clients. 
- Coordination & monitoring of digital development projects within the Marketing department. Management of a CRO (conversion optimization) and UX (user experience) project. Management and optimization of a Growth Hacking project. 
- Optimization of campaigns (lead generation, SEO, SEM, emailing, inbound marketing) for clients and for the agency. 
- Close collaboration with external partners and integration of these tools into the digital roadmap. 
- Collaboration with internal web design and development teams. Coordination of web projects: creation of wireframes, UX studies, SEO audits, commercial copy, analytical set-up, testing and launch. 
- Acquisition of new clients for the agency. Negotiation of fees, drafting of contracts, monitoring of the relationship. 
- Continuous training of teams.

Head of the B2B marketing department

- Account manager of 5-8 digital marketing projects. Creation of the strategy in collaboration with the agency's marketing director and the client. 
- SEO audits and coordination with development and content teams, to implement the tasks associated with the audit. Monitoring the results in the short, medium and long term. 
- Creation and management of SEM and PPC campaigns (Google Ads, Facebook Ads, Linkedin Ads, Instagram Ads, Bing Ads). 
- Creation and management of Growth Hacking campaigns. 
- Development and application of Inbound Marketing, Email Marketing (Mailchimp) and Marketing Automation (Active Campaign) strategies. 
- Development and launch of CRO and UX (Google Optimize) experiments. 
- Creation of analytical dashboards (Data Studio). Analytical set-ups, monitoring of KPIs and reporting. Automation of metric management processes for all agency clients.

Digital Marketing Manager - Inbound Marketing | Growth Hacking | Email Marketing | SEO | SEM

VIU - Universidad Internacional de Valencia

- Analyzing user behavior data to acheive business goals
- Evaluating the results of digital marketing campaigns through optimization tests
- Creating a Business Intelligence dashboard
- Understanding the factors that influence the behavior of digital consumers.

Professor in Business Intelligence - University Master in Digital Marketing and Data Analysis 

MasCupon

- Managing a team of up to 12 marketing specialists. 
- Metrics and sales analysis. Advanced use of Google Analytics.
- Advanced knowledge of affiliate marketing. Expansion of the affiliate strategy across multiple affiliate platforms, languages and countries. Co-creation of an automated coupon creation engine by integrating the affiliate platforms with the site's back-end via API connection.
- Implementation of new marketing campaigns every month. Monitoring key events in each country to adapt the strategy to local calendars. 
- Contact and negotiation with influencers within each markets, managing internal and external content creation, sending press releases. Co-creation of an automated linkbuilding platform which allows the user to analyse a website's authority, rate it within the data base, and get in touch with the website owner.
- Construction of a private blog network (PBN). Analyzing and purchasing high authority domains, installation of custom layouts, creation of SEO optimized content plans and supervision of its proper implementation. Automation of the process to accelerate the project. Creation of a marketing strategy to sell content placement and links in up to 800 blogs.  
- Advanced use of Google Keyword Planner, Google Trends, Buffer, HootSuite and Social Bro to follow and analyze trends internationally.
- Keeping track of internal and external links using ranking tools such as Ahref, Majestic and Screaming Frog. 
- Competitive intelligence: keeping up to date with the competition's content, SEO strategies and social media tactics.

Marketing director (Start-up)

- Creation of the company's digital strategy, created a month earlier. Market research, definition of buyer persona, customer journey, marketing plan. 
- Management of the digital marketing campaign in Spain, then internationalization in Latin America, the United States, Portugal and Brazil (10 countries). 
- Management of the website and launch of the communication strategy in the ten countries. 
- Management of social networks. 
- Management of the affiliate marketing campaign. 
- Content writing and optimization for search engines (mainly Google). Creation and implementation of an SEO content calendar. 
- Use of SEO tools, analysis and control of internal and external links with Ahref, Google WebMasterTools and Screaming Frog. Organization of large-scale linkbuilding campaigns. 
- Advanced knowledge of international affiliation platforms. Negotiation of exclusivity and commissions. Promotion of new affiliate products.

Marketing Specialist

Singularu

My mission: launching the company on the internet and creating the online and offline marketing campaign
Communication, content management, social media
Google Analytics and its application to the webpage
SEO, PPC and SEM campaigns
Product launches, service launches and events.
Co-management of e-commerce and market place.

Web Marketing and Community Manager (Start-up)

Inventure Cloud

Communication and social media 
Webmarketing and ecommerce
Launching commercial and advertising campaigns
Co-organisation of contests and competitions
Assisting in web content and blog content in English
Newsletters, press releases, SEO

Web marketing and e-commerce (Start-up)

Arca Patrimoine

Financial advisor for individuals, mostly in the medical profession, in need of financial products such as life insurance and financial bonds
Negotiation of contracts
Telemarketing and hard prospection
Commercial negotiation 
Managing client database

Financial Advisor, Sales Person (selling financial products)

PERFECT SUN TRAVEL S.L.

•	Netlinking, link exchanges and SEO
•	Advertising and return on investment analysis
•	Benchmarking and competition analysis
•	Content management (blogs, press releases, website content, etc.)

E-marketing assistant and Content Manager

INDIANA CLUB CAFE

Serveuse

RIMONTGO, Luxury Real Estate

Communication assistant and managing the blog
Visiting, appraising and selling houses
Managing client relations and marketing
Administrative

Marketing Assistant

Head of B2B Digital Marketing in Okisam Agency. Inbound Marketing | Growth Hacking | Email Marketing | SEO | SEM

Passionate about digital marketing, I've been riding the digital wave for many years and enjoying every second. Life is about constant self-development, which is why I make a point of learning something new every day. 
Mastering the basics is key to moving on to greater things. 

Taplio

Chloé Hamel de Monchenault's Linkedin Analytics

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Taplio

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Want to drive more opportunities from LinkedIn?

Chloé Hamel de Monchenault's Linkedin Analytics