Logan Hollowell Jewelry

- Conducted comprehensive user research using various methods such as user interviews, heat mapping, card sorting, affinity maps, competitive analysis, and heuristic evaluation. Gathered valuable feedback on the current state of the website, gaining deep insights into user preferences and behaviors.

- Translated design concepts and interactions into tangible visualizations through the development of sketches, low-fidelity prototypes, and high-fidelity prototypes.

- Executed user testing sessions to validate design decisions and iterate on designs based on user feedback. Incorporated user insights into the design process to enhance the overall user experience.

- Implemented UX design changes on the Shopify website and mobile application.

- Collaborated closely with cross-functional teams, including sales teams, e-commerce managers, digital advertising managers, and stakeholders, to align designs with business goals and ensure seamless implementation.

- Lead the redesign of the homepage, cart, and product page, resulting in a substantial increase in conversion rate.

- Developed and managed a comprehensive design system to ensure consistency and efficiency across product interfaces.

- Continuously researched and incorporated industry best practices and emerging trends in UX/UI design, staying up to date with the latest tools and technologies.

UX Designer/Web Specialist

Terterian Design

- Sterling Living mobile app design, wireframing, low-fidelity mock-ups, high-fidelity mock-ups, testing.

- Bedell Property Management mobile app design, wireframing, low-fidelity mockups, user surveys, high-fidelity mockups.

Along with the projects above, I provided independent UX design and research services for a variety of clients.

UX Designer

Monarchic

- Worked with a team of 4 UX/UI Designers and a Team Leader

- Assisted with user research by conducting live usability studies and user interviews for a total of 30 participants

- Created low-fidelity and high-fidelity prototypes of the website and components increasing customer interaction

- Designed and developed the website  utilizing custom CSS, HTML, and Shopify


Software Used: FigJam, Figma, Ottor, Maze, Google Slides, Shopify, CSS, HTML/HTML+

UX/UI Designer

Crysta Digital Agency

- Consulted companies to identify pain points and design solutions to improve brand identity and digital marketing plans, utilizing a user-centered approach

- Designed and developed websites & mobile apps, executed digital marketing strategies, for both National and Local companies, while adhering to UX Design principles and industry best practices

- Utilized UI/UX design principles to further optimize usability and web presence on a restaurant’s mobile app and website, resulting in improved usability, and projected  21% increase in online ordering

UX & Product Designer

Artisans Jewelers

Business analysis, marketing management, inventory management, and client accounts management. Recognized achievements include:  

- I implemented, trained, and supervised 10 employees on IT systems for billing, inventory, sales revenue and customer management, resulting in improved efficiency across the company

- Designed and developed initial SEO plan and e-commerce website  utilizing HTML, CSS, Shopify, Wordpress, resulting in a 15% increase in sales that year

- Created and maintained social media marketing, email marketing campaigns, and contributed to business card design

Vice President

UX Designer at Logan Hollowell Jewelry | Strategy, UX Research, UI Design, UX & Product Design

Hello and welcome to my profile on LinkedIn! 👋 

I'm currently based in Los Angeles, CA. My interests and experience lies in product design, UX research, UI Design, and prototyping. 👨‍💻

- Skills -

UX Design, Storyboards, Wireframes, Low-Fidelity and High-Fidelity Prototypes.

UX Research, Usability Testing

HTML/CSS

- Software -

FigJam, Figma

ProtoPie

Adobe Creative Suite

Notion

Maze

Wordpress

Shopify

Please feel free to connect or send me a message!

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