Christian Gügel's Linkedin Analytics

In my current role as Team Lead Marketing and Strategic Marketing Manager, I'm blessed to work with a great team of highly skilled Marketers on creating and implementing cutting-edge marketing strategies that align with our company’s goals. I aim to deeply understand our market, customers, and competitors to identify unique opportunities and challenges. By integrating data-driven insights with creative thinking, my team enhances brand visibility, fosters customer loyalty, and drives sustainable growth. Collaborating across functions, I ensure our marketing efforts are cohesive, effective, and continuously adaptable to market dynamics. In my concurrent role as a Product Portfolio Manager, I strategically manage and align portfolio elements with our corporate strategy. Previously, as a Customer Success Manager at Computacenter, I was dedicated to enhancing the customer experience by guiding clients through the Customer Success Lifecycle. I engaged with clients to understand their business goals, tailored our software solutions to meet those objectives and ensured a seamless, rewarding experience. This role reinforced my belief in putting customers at the centre of everything we do. As a Product Marketing Manager at Moxa, I leveraged my extensive IIoT knowledge to enhance product promotion and sales activities. I conducted market analyses, gathered key insights, and performed competitive analyses to keep our team informed of market trends. My efforts in leading product launches and creating compelling marketing content significantly contributed to our market positioning. In my tenure as a Global Business Development Manager IIoT and Business Development Manager of New Markets at Paessler AG, I pioneered new business areas and drove international market expansion. I forged key technical and sales partnerships within the IIoT sphere, strategized and executed marketing and sales activities, and emerged as a trusted voice in the IIoT space. Earlier in my career at Paessler AG, I served as a Senior Systems Engineer and Senior Presales Systems Engineer. I focused on creating technical solution concepts tailored to our customers and partners, conducting individual demos, webinars, workshops, and training sessions. My efforts were crucial in presenting our products, gathering user feedback, and ensuring seamless communication between Sales, Customer Service, and Technical Support. -- I enjoy MTB and kayaking in the local Franconian Switzerland area during my downtime. Views expressed on LinkedIn are my own and not those of any employer, past or present.