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Hello 😊 Want to know a little more about my different experiences? Then here we go! [Sales in Cosmetics] I started my professional journey in the world of cosmetics. I developed the sales of major and independent brands, mainly in selective perfumery but also in parapharmacy and drugstores in both start-up and large groups, After 10 years in this world, I want to see something else. [MBA] I love to learn, so I started the MBA Luxury Brand Marketing and International Management at Institut Supérieur du Luxe (Cartier Chair). There, I had my first "real" discovery of e-commerce via several analytical works on the subject. I decided to take an even closer look at it by devoting my end-of-year project to the creation of a marketplace that would facilitate the traveler's experience and increase travel retail sales. [My Amazon discovery] Following this MBA, I am very interested in phygital because I am convinced that retail will not disappear in favor of e-retail (let's not forget that Human is a social animal) but that an optimal customer experience must pass through all possible channels (offline and online). I went back to my first love, cosmetics, for a while, in a sales development position in France and abroad, where I discovered the Amazon marketplace, and that's when things clicked. [Here we go, I'm going for it!] In 2020, in the middle of COVID, I decided to launch myself. I quit my permanent job and I launched myself into the Amazon adventure. I do the whole thing: product niche research, sourcing and importing from China (in the middle of COVID, best time ever, nothing works), trademark registration, company creation, putting my first product online (I'm super proud!). All that took several months, during this time I discovered the POD (print on demand) with among others KDP (print on demand books). I love to create, so I'm going to launch my library of activity books and stories for kids (they are available on Amazon if you're interested, at C&L Créations). Today, I help companies on Amazon, both on Amazon Seller and Amazon Vendor: account management, development advice, advertising management... In the meantime, I continue to test different projects. My last try? I minted my 1st NFT. Any question ? Want to talk? Contact me on LinkedIn or at [email protected] #ecommerce #retail #eretail #amazon #marketplace #digital #luxury #cosmetique #parfum #marketing #phygital #beaute
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