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Cody Wittick's Linkedin Analytics

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Cody Wittick

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If you’re involved in an 8-9 figure ecommerce brand, you’re in the right place. I'm Cody Wittick, Co-Founder and Co-CEO of Kynship, a performance marketing agency that helps 8-9 figure e-commerce brands reduce customer acquisition costs through an integrated creative and media buying approach. Over the past 5 years, our agency has had insight into over $350M+ in ad spend, driving over $100M in attributable revenue, and sourcing over 350k influencers that generated hundreds of thousands of assets tested for our DTC clients. How do we do it? Through an integrated creative and media buying approach. A few brands we’ve worked with: - Native (increased ad performance by 69%) - M&Ms (increased in DTC sales 457%) - Purdy & Figg (increased new customer rev. 772%, reduced CAC by 61%) - Supergut (increased new customer rev. 799.53%, reduced CAC by 24.96%) - Create Wellness (increased new customer rev. 263%, reduced CAC by 48%) On LinkedIn, I share everyday insights into the work we do as an agency to help ecommerce brands operate profitably while driving growth: - Financial forecasting - Influencer marketing - Product seeding - Meta ad account audits - Cost control ad strategy - Industry case studies - DTC observations If you’re interested in this type of content, make sure you’re following along — any questions related to influencers, paid strategy, or if you just want to talk, my messages are open.

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