Colin Hakeman's Linkedin Analytics

Hello! I'm a B2B product marketing manager with marketing experience across cybersecurity, compute, storage, cloud, and workflow automation (much of it in SaaS). After starting in the agency world, I have a foundation in brand strategy and digital outreach, and a comprehensive understanding of go-to-market launch and campaign planning. I excel at conducting customer, market, and competitor research and intelligence, and using the insights generated to power positioning, messaging, and release communications that simply convey the complex to key target audiences. I enjoy creating and implementing strategic plans and systems to drive change and improve go-to-market effectiveness, and make the impressions that matter. After work, I can be found with a camera or book in hand, working out, or planning my next trip.