Colin Dougherty's Linkedin Analytics

As the Director of Marketing at Zenlytic, I am passionate about helping businesses harness the power of data analytics to make better decisions and achieve their goals. Zenlytic is a cutting-edge software company that provides a platform for data-driven insights, optimization, and automation. In my role, I oversee all marketing strategies and initiatives, including brand development, lead generation, customer acquisition, and retention. I work closely with the sales and product teams to ensure our messaging and positioning is aligned with customer needs and market trends. I have a proven track record of creating effective campaigns that drive results, such as increasing website traffic by 50%, generating over 1000 qualified leads per month, and boosting customer satisfaction by 35%. I have a B.S. in Business from Towson University, where I learned the fundamentals of marketing, management, and entrepreneurship. I also have extensive experience in digital marketing, influencer marketing, and advertising, which I gained from my previous roles as the Head of Content at Triple Whale, the Founder of CAMSKNS, and a freelance photographer. I am always eager to learn new skills and explore new opportunities in the dynamic and evolving field of data analytics.