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I ran a content agency for a few years and realized: - without subject matter experts (SMEs), we couldn't create content that REALLY connected with our client’s target audience(s) and ICP. So we started collaborating with SMEs to produce content for clients. But we soon realized SMEs are busy and need an easier way to contribute their insights for content and PR. Plus, the manual process of sending them questions, reminders for their response, extracting key insights from their answers, and using their insights to create content, was tiring and time-consuming. So we built a tool (Leaps) to help ease up the manual process of gathering insights and creating expert-led content. Creating content with SMEs is no longer a nice-to-have, but a necessity for anyone looking to create content that drives value. And Leaps is here to make the process a lot easier. Super nice to have you around! If you need any help, don’t hesitate to reach out to me. Here to help 🙂
Check out Victor Ijidola's verified LinkedIn stats (last 30 days)
Content Inspiration, AI, scheduling, automation, analytics, CRM.
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