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I am a results-oriented, modern product and marketing leader passionate about go-to-market strategy, content and communications, the buyer journey, revenue marketing, product management and product marketing. While B2B technology product marketing is my jam, I enjoy building the right commercialization approach, teams and marketing machines that help businesses and sales teams achieve their goals. With demonstrated achievements in B2B and B2C marketing, I am experienced in go-to-market planning, product marketing, brand management, channel/partner marketing, perpetual demand generation, sales enablement and marketing analytics. I am a strong presenter and enjoy leading workshops. I am also experienced in product management, business development and account management. Specialties: Account Based Marketing (ABM), Analysis, Brand Management and Rebranding, Buyer Personas, Channel Strategy, Communications, Content Marketing and Strategy, Demand Generation, Go-to-Market Strategy, Marketing Planning, Product Marketing, Product Management, and Sales Training.
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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