Butter Studio

Butter is a brand and digital studio creating compelling design rooted in business objectives. Through strategy, creative, and interfaces we shape how your story is perceived, whether you’re a start-up, global brand or a game changer in between.

Clients include PUMA, Will Ventures, GTIS Partners, IDA Sports, and Women in Soccer within sports, finance, private equity, B2B, hospitality, media, tech and beyond.

Founder & Creative Director

Interviews with sports-business leaders who are channeling creativity to make their mark in athletics. Guests include Founders like Jasmine Maietta (Round21), Bill Armstrong (Never Second), and Chris Chavez (CITIUS Mag) and marketing leaders of brands like Expedia, Honey Stinger, and Parity.

Host of The Spread Podcast

leAD Sports & Health Tech Partners

Mentor to start-ups in the leAD Sports and Health Tech portfolio companies. leAD Sports & Health Tech Partners sources, funds, and drives growth of early-stage sports & health tech startups globally.

Mentor

LMNOP Creative

Art Director

Full circle branding for clients largely in the restaurant, food and beverage, and hospitality industries.

Freelance Senior Designer

The Adventures Of

Projects for Nike, Viacom, Samsung, Zalando, Burgers & Hip Hop and more across digital and traditional media.

Freelance Designer

Fab.com

Managed a team that handled interactions with 90+ brands per month in the fashion, food, art and vintage categories- including negotiation of inventory, shipping, packaging, marketing, use of the front and back end of the Fab site and fielding questions. 

Led cross-functional operational strategy projects working with stakeholders in Logistics, Merchandising, Customer Service, Production and Accounting, liaising frequently with Fab US.

Devised and implemented processes to scale the Fab EU Account Management department from handling 8 flash-sales per day to over 26, in addition to growing on-stock product to 40% of the business. 

Guided team members and made final decisions to resolve issues surrounding relationship management with design partners, legal contracts, fulfillment, and supply-chain.

Senior Manager, Designer Relations, Europe

Launched between 20-40 new sales events each week across the Textiles and Menswear categories.

Established best practices for executing designer sales during Fab’s infancy; worked cross-functionally with the Merchandising, Logistics, Marketing, Customer Support and Production teams.

Managed relationships with Fab design partners and supported operational needs throughout campaigns.

Coordinator, Designer Relations

Groupon

Managed large-scale SEM campaigns across search and mobile platforms- Google, Bing, and MSN.
Managed display advertising on Facebook and Twitter: developed creative strategy and optimization.
Ran analyses for improved ROI on search and display advertising campaigns.
Improved user experience of the Groupon Now website, Android, iPhone, and iPad apps through user testing.

Online Marketing Coordinator

I have led branding, web design, and campaign creative direction for a breadth of companies from global brands like Nike and PUMA to financial firms GTIS Partners, Rosc, and Will Ventures to hospitality players including Other Half Brewing and Morgans Hotel Group. My work has won awards from the Webby Awards, Fast Company, AWWWARDS, and Communications Arts amongst others. It has been exhibited by FIFA and in galleries from Paris to Los Angeles. It has been featured AIGA’s Eye on Design, Page Magazine, and It's Nice That, among others.

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