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Experienced executive passionate about retail, customer service, digital transformation, and e-commerce : -Always ahead of trends, I thrive in environments that blend innovation with execution, communicating seamlessly from the shop floor to the boardroom; -Energized by visionary people and bold ideas, I drive businesses toward sustainable growth and transformation. Leadership & Strengths: -Strategic Leadership: Cultivating innovation, managing ambiguity, and driving global perspectives; -People Development: Building and mentoring high-performing teams; -Agility & Energy: Leading with adaptability, resilience, and a results-driven mindset. Guiding Philosophy: - “Our business is change. We’re on offense all the time.” – Nike; - “Don’t let the little things divide you when your agreement on the big things should bind you.” – Ray Dalio; - Keep it simple. Customer-Driven & Results-Oriented with Multi-Stage Expertise : -Extensive experience navigating various business phases, including pioneering, crisis management, transformation, turnaround strategies, and expansion, always with a strong focus on customer and team satisfaction. Professional Journey with 25+ Years in Retail & Digital: -Retail Expertise (Since 1999): Strong background in offline retail (high in-store expertise across multiple roles) and online retail, leading Carrefour Romania’s digital transformation—including e-commerce, digital apps, and internal productivity tools; -National Executive Leadership: Key management roles in Carrefour Romania, serving as a member of the Executive Board; -International Executive Leadership : leading Bringo, a Carrefour Group digital app, expanding internationally and positioning it as the leader in Romania’s e-grocery market with the highest NPS in Carrefour’s e-commerce division, transforming it into a SAAS technology platform centered around a unique “personal shopper” model, merging retail with cutting-edge tech, being part of a fascinating shift—from selling cucumbers to selling technology… and cucumbers through technology. Comprehensive Expertise: -Operations Management; -Commercial & Negotiations; -Marketing & Digital Innovation: Driving digital transformation with a future-focused mindset. Education & Languages: -Studied at top institutions in Romania and France; -Fluent in French & English. Beyond Work: -Passionate about sports, music, concerts, reading, and travel—always seeking new inspiration.
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