Damilola Michael 💹's Linkedin Analytics

Financial Retirement Consultants: How I Became Known As The Copy Scientist [My Backstory] I struggled with Upwork as a newbie for almost 2 years. Failed at it. And every other freelance platform on the internet. Then my good buddy, Philip Ajadi, advised me to try my luck with LinkedIn - a platform I had abandoned since 2016. And that was how my “brand building” journey on LinkedIn started, posting and engaging for 8-10 hours almost every day. One of those days… an idea for a post struck me and I decided to try it out. It started with the headline: “Ever Heard Of Scientists Who Hate Their Lab Coats?” The idea behind the post was about copywriters being scientists who don't just write copy, but who use science as an approach for researching their audience and testing copy/marketing ideas over and over again… …until they find what works. That post got tons of people talking about me since it stood out from the tons of copywriting posts on LinkedIn. And soon, they started calling me a copywriting scientist. Well, I thought it sounded cool and I adopted it for my brand - The Copy Scientist. But how does this relate to you as a financial retirement consultant? I've been waiting for you to ask. You see… my “science” approach to copy will help you increase your brand awareness and online expertise. It's about me spending a good deal of time doing in-depth research on your audience and how your expertise can help them solve their money problems. And that's why my copywriting process makes all the sense for you. I help you build trust by providing clear, transparent, and engaging content that addresses your client's concerns, demonstrates your expertise,, and shows them you're the best person to help them reach their financial goals. My in-depth research system helps me get into the head of your audience and find out their biggest pain points so I can help you create relatable marketing campaigns. What about explaining complex financial concepts to your clients in plain language? It's easier with my unique “science” process that lets me know where they are at… …while creating content that becomes the connecting bridge between you and them. PLUS using the power of storytelling - case studies - to show them you can deliver the results they desire. "The Copy Scientist" is NOT just the next catchy name out there. It's the BIG PROCESS behind what I do. I'm Damilola Michael, The Copy Scientist for FINANCIAL RETIREMENT CONSULTANTS who want to be better positioned as an authority, build trust and showcase their expertise.