Pitch 4 Impact Inc

Pitch 4 Impact is a program created to equip founders with the essential skills and tools to secure capital from investors:

- create a compelling pitch narrative 
- craft a pitch deck that grabs attention 
- present with confidence and impact

Drawing from my experience as both an angel investor and a presentation skills trainer, I've designed content that directly addresses the unique challenges of pitching. The goal is to make your pitch both powerful and efficient.

Having listened to thousands of pitches as an angel investor, I have identified what resonates and what falls flat, understanding precisely what investors want to hear. Additionally, I bring extensive experience in training leaders and teams worldwide to deliver impactful presentations, having with people from all over the world in various industries.

Pitch Trainer, Pitch Coach, Angel Investor

Sather Robinson Consulting 

Dana helps leaders  give pitches and presentations with impact, clarity, and authenticity. With over 20 years of experience in training and marketing, she works with her clients to tailor solutions that best suit them. 

Pitch coaching to entrepreneurs who are actively raising money: Dana helps CEOs to give pitches with impact, clarity, and authenticity, even online. Dana has a unique combination of expertise as both an investor and a trainer so that the content is tailored to the needs of the audience and the pitch is engaging.

Presentation skills training and consulting: Dana’s unique and interactive training provides leaders the skills to give powerful presentations. Dana emphasizes how to make the most of natural conversational styles - whether in a large group, small meeting and even on line – to be memorable and keep listeners engaged.

Owner, trainer, pitch coach

Element 8 Angels

Active member and committee member of E8 (formerly known as Element 8), an innovative cleantech angel investing group. Dana is frequently a pitch coach for CEOs seeking funding. E8 helps early-stage cleantech companies whose innovations will increase the sustainability and health of our planet. We meld our pursuit of profitable investments with our pursuit of a higher purpose – accelerating the transition to a cleaner future and a better world.

Member

Communications Training

Pitch coaching to entrepreneurs in money raising a stage. 
Presentation skills and selling skills training.
Communications consulting and training.

Communications Consultant and Trainer

Active Communication Ltd

Pitch training and consulting: worked with a large financial institution to develop new client pitches with customer focused content and interactive delivery.
Communication skills training: Facilitated tailored program to several teams at a European bank.
Presentation skills training: Provided specialized training in presentation skills to service companies and charities.

Sr. Consultant,

Silkstone Capital Management

Marketing and Communications Consultant

Active Communication

Presentation skills training: to business executives and management teams.
Selling skills training: Developed and facilitated selling skills program for the sales team of international publishing company.
Conducted consulting and coaching on communication issues and important presentations.

Senior Consultant

Lynx Pacific Limited

Developed and delivered cross-cultural training for executives moving to Hong Kong (while based in Sydney, Australia in 2001).
Communications consulting and presentation skills training to executives and leaders in Hong Kong. 
Marketing consulting - Assisted American, Asian and European companies in developing markets in Asia.
Key projects: 
Developed and implemented marketing plan and successful launch of French food products.
Organized Asia-wide direct mail campaign for a regional publication.
Co-ordinated regional sales for European spirits manufacturer.

Marketing Consultant

Dana helps founders to give pitches with impact, clarity, and authenticity. She works with founders raising their seed or Series A and up rounds to give great pitches to the right investors. 

Dana has a unique combination of expertise as both an investor and a professional trainer. 

A diversity of life and work experience gives Dana unique perspectives. She has lived in several different countries and worked with people and teams in companies from a broad spectrum of sectors – from large financial companies to cleantech entrepreneurs. This breadth and depth gives Dana the ability to help you craft messages that resonate and to teach you to communicate them with impact and authenticity.

Dana emphasizes how to make the most of your natural conversational style - whether in a large group, small meeting and even on line – to be memorable and keep your listeners engaged.

Most founders pitch like they’re talking to themselves.

The best ones pitch like they’re giving a gift. 

An investor-focused mindset means your pitch isn’t really about you — it’s about them.
When you give a gift, you don’t choose what you like.
 You choose what they’ll value.
The same rule applies to pitching:
 • Growth over features
 • Clarity over complexity
 • Outcomes over excitement

A great pitch feels thoughtful, relevant, and impossible to ignore — because it speaks directly to what investors care about.
So here’s the real question: does your pitch feel like a gift… or a presentation?

#InvestorMindset #StartupTips #ElevatorPitch #FounderAdvice #InvestorRelations #PitchPerfect #Entrepreneurship

Dana Sather Robinson

An overwhelmed investor is a "no." 

A big mistake founders make is filling their pitch with way too much information. 

Make it easy for investors to understand what you do. 

A clear, targeted pitch that anticipates their priorities can get you a second meeting.

The key: Understanding what investors want means you can answer the questions that are on their mind, those that actually drive their funding decisions.

Learn how in this workshop: "What Investors Really Want In a Pitch."

You will learn:

✔️  7 essentials for a winning pitch
✔️  What investors are thinking
✔️  Pitch prep: Where to begin

Hosted by Seattle Angel Conference  

Link to sign up is in the comments. 

#fundraise #pitchdeck #investorpitch John Sechrest

I’ve sat through countless pitches — and most founders don’t lose investors because their product isn’t strong.

They lose them because they pitch features instead of vision.

Investors aren’t asking:
❌ “How does every feature work?”

They’re asking:
✅ “Is this big?”
✅ “Can this scale?”
✅ “Do I trust this founder to win?”

That’s why I’m excited about this session:
“What Investors Really Want In a Pitch”
Hosted by Seattle Angel with angel investor & pitch trainer Dana Sather Robinson

If you’re fundraising (or planning to), this is about sharpening your message so it actually resonates — not just sounds impressive.

🗓️ Jan 20 | Live, online
🎟️ Free to attend

If you want to know what investors are actually listening for, not what founders think matters, join us live.
Link in the comments.

#pitchdeck #investorpitch #venturecapital #pitching #fundraising #pitch4impact #innovation #entrepreneurship #publicspeaking #storytelling

Dana Sather Robinson and 20 other attendees

View event: What Investors Really Want In a Pitch

Good tech does not translate to a good pitch.

Had a great conversation with Ed Barker about brilliant tech founders and investor pitches.

We covered the top mistakes that tech founders make and how to fix them.

BTW, this photo is not me!

I am wondering why Jonathan Azoff got a cute goat picture and I didn't. Hmmm.

#pitchdeck #investorpitch #founders #venturecapital #pitching #fundraising

Founder @ Studio 1878 | Podcast studio founder 🎤 | Former VC

🎤 New Sound Investments pod. Founders lose investors in the first few mins of a pitch. Not because the tech isn't good. 

Often because they start with features, instead of the problem they're solving.

That's the topic on this week's Sound Investments podcast. 

Dana Sather Robinson has watched this happen for a decade. As founder of Pitch4Impact, she's coached hundreds of tech founders who had transformative technology but couldn't get investors to understand why it mattered.

The mistake?

Diving into what you're building before establishing: 
→ Why it matters 
→ Who will buy it
→ How big the opportunity is

Here's what we discuss: The pitch isn't just about fundraising. It's a signal of leadership ability. Can the founder recruit talent? Close customers? Inspire belief?

VCs screen for this. Weak communication = red flag.

But communication is learnable.

This week on Sound Investments, Dana breaks down:
- Why "PowerPoint poisoning" kills your pitch
- How Q&A reveals whether you understand your business
- Why eighth-grade language works for even sophisticated investors

🎧 Episode: https://pod.fo/e/37821f
📻 Sub: https://lnkd.in/g6k-nfaA
📝 Deep dive: https://lnkd.in/ggNNi3dA

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Dana Sather Robinson's Linkedin Analytics

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