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Dana Gardner's Linkedin Analytics

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Dana Gardner

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From a unique perch at the intersection of IT market analysis, online content production, and social influence, I deliver powerful digital business transformation insights. After 30 years of tracking IT advances and disruption -- and 38 years of interviewing some of the smartest people in their fields -- the combination means the creation and exposure of compelling digital content on what works best as businesses struggle with transformation. That rich experience also generates process innovation and efficiency to produce a continuous stream of narratives – now at 850-plus over 14 years on how-to success stories – quickly and affordably. But high-quality content on target and on budget alone are not enough for meaningful business outcomes and impact. By adding my global social media audience of 18,000 Twitter and 179,000 LinkedIn followers to my sponsors’ audience and content marketing prowess, we together attain the needed distribution requirement of the modern influence equation. Beginning as a journalist and editor in global technology industry news, over time I developed into a research and analysis specialist with practical insights into the rapidly advancing world of internet infrastructure and related software platforms. By 2005, I was eager to entrepreneurially apply this expertise by founding a project-based media concern, Interarbor Solutions, LLC, that pioneered a sponsored multi-media content development business model, specifically for social media distribution of IT success stories. Today my competencies span the areas of content planning and production, penetrating interviews, marketing, and social distribution, along with technology and software productivity insights. Specifically, my services include market analysis, content strategy consulting, and rapid and steady full-service production of on target digital B2B content.

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