Group GTI

My focus is on developing fresh attraction and recruitment solutions for Early Careers employers, utilising existing products and services as well as designing and deploying new offerings to GTI and the sector.

My current role covers:

- Lead gen strategies
- Partnerships growth
- RFPs
- B2B budget
- Conferences & event strategy plus content
- Campaign concepts, messages, content
- Conveying sector expertise
- Collateral for external audiences
- Award entries
- Market feedback/intel

Plus:

* Collaborate with Go To Market, Product, Customer Success, B2B Marketing and Events teams. 
* Design, price, and articulate solutions.
* Develop collateral, training, web and social content, thought leadership and PR. 
* Seek out and manage external tech and service partners to help conceive and deliver new solutions.
* Develop question sets and pitch solutions.
* Run regular solution, market, partner and competitor training across the Group.
* Be the main conduit to and from the Product and RPO Service teams – to feedback market needs, trends and ideas to Product/Service teams and vice versa.
* Seek out, propose and write sessions and speak at conferences, webinars and to media outlets, working with B2B Marketing and our Communications agency.
* Conceive, create and commission thought leadership (reports, blogs, webinars) and work with B2B Marketing to create exposure and tracking.

Early Careers Creative Solutions (Employers)

Upskill Me & Talent Spaces

Advisor

Cognizant

Leading Cognizant’s Junior Lateral Recruitment pillar, where my team focuses on hiring Entry/Junior level talent. Our pillar offers candidates a chance to secure roles which don't require mainstream education pre-requisites or they are being ignored due to unnecessary degree/experience pre-requisites.

We focus on talent personas such as:

- Certified: Attained industry qualifications externally through boot camps or employer
- Skilled / Trained: Self-taught / boot camp completer with industry skills not taught in universities
- Experienced <18m: Some role/industry experience and often referred to as a “second jobber”
- Reskilled: Spent X years in different Tech role(s) but reskilling through boot camps or training
- Work Returner: Returning to work/sector due to family raising, personal choices, career fluidity
- Career / Industry Changer: Moving into sector after years of non-role specific experience for non-financial gain
- University Drop-Out: Didn’t complete course and struggle to ‘fit’ into Early Talent programmes and criteria
- Apprenticeship Completer: <2y experience at L2-4 usually

My team recruit:

- Mobile Developer - iOS / Android 
- Web Developer - Angular / React
- Full-Stack Engineer 
- Salesforce Developer 
- DevOps Engineer - AWS / Azure / Google
- Software Tester 
- Data Engineer 
- Data Analyst  
- Business Analyst
- Project Analyst  
- Business Development / CRM Analyst
- Change Management Analyst 
- Linguistic / Music / roles - particularly in German, Dutch, Russian, Japanese, Ukrainian, French, Turkish, Hebrew and Italian
- GIS Technician

Year 1 - leading the recruitment of around 200 Apprentice, Entry-Level, Graduate and Junior level hires across 20+ business areas, 40+ different role types with 1.5 FTE sized team and reduced Agency reliance from >60% to <15% 

Year 2 - Expanded to a team of 3 FTE with sole focus on Junior Lateral hiring whilst supporting wider mid-level hiring of 125+ new joiners with Agency reliance down to <10%

Senior Manager - Junior Lateral Recruitment Pillar Lead

Gradfuel

UCAS

UCAS are investing a lot of time and resource into apprenticeships. Driven by audience demand it's UCAS's plan that information & guidance will sit alongside traditional degree options to give parity of visibility and esteem. 

As part of this we have formed an apprenticeship advisory group made up of universities, sector bodies and employers to help inform UCAS on their approach and strategy. 

Having been approached to take the role as Chair, I help to form the group's objectives, keep the conversation moving in the right direction and work through agendas - ensuring the group can provide UCAS with effective insights, direction and solutions for our audiences.

Chair - Apprenticeship Advisory Group

University of Birmingham Coding Boot Camps Advisory Board

Many of you will know about the rise in tech boot camps across the UK in recent years, many providing those from underrepresented demographics a chance to break into an industry forever challenged with skills gaps.

I've recently taken a voluntary board position as an employer representative on The University of Birmingham Coding Boot Camps Advisory Board - which was put together off the back of the university being awarded £2.4millon over the next 3 years from the West Midlands Combined Authority.

This funding will go towards 600 scholarships for the university's #WebDevelopment and #DataAnalytics #BootCamps, with the aim being to improve the odds for #women and those from other underrepresented demographics in tech.

The Advisory Board is in-place to guide outreach to students from these demographics and to make sure that the appropriate support networks are in-place for people who have previously faced barriers to enter tech.

Board Member

Capgemini

Headhunted to lead the Early Careers Recruitment team, responsible for the successful delivery of Capgemini's graduate, apprentice, intern and placement recruitment campaigns alongside project managing the design and implementation of a number of attraction and recruitment projects.

•	Lead a team of 11 delivering of over 450 graduate, apprentice, intern, and placement hires annually across the UK, having grown demand from <250.
•	Nearshored 5 roles in the team from India to Scotland, implemented 6 role re-structures and supported 4 promotions in the team.
•	Drove down CPH to by 40% without reducing headcount leading to £500k+ in savings annually. 
•	95% of hires sourced from talent pooling pre-live engagement, having reduced attraction spend by 75% vs 2018.
•	Achieved 54% female hiring annually into technical and tech consulting roles.
•	Team morale/happiness regularly rated >1 out of 10 above the company average.

Awards won:
•	Best Apprentice Attraction Strategy – Rate My Apprenticeship Awards 2020
•	Best Youth Employability Strategy 2019 – HR Excellence Awards
•	Best School Leaver and/or Apprentice Development Programme – ISE
•	Best Social Mobility Strategy Award – Target Jobs Awards

My team of 11 recruit over 450 #Graduates #Apprentices #Interns and #Placements in these locations all year round: 

#London #Birmingham #Manchester #Woking #Worthing #Telford #Glasgow #Sheffield #Newcastle #Bristol #Treforest #Derby #Heathrow #Swindon #Bromley #Inverness #Barrow #Skelmersdale #Sellafield

For roles in: #UXUI, #SoftwareDevelopment #SoftwareTesting, #Consulting, #Business, #CyberSecurity #Digital #DataAnalytics #ProjectManagement #BusinessAnalyst #Technical #Technology #FinTech #FinancialServices #DataScience #DevOps #PlatformEngineering #ServiceDelivery #ManagementConsulting #BigData

Recruitment Manager - Early Careers

QA Ltd

Headhunted to join the UK’s leading training provider and lead their attraction solutions team for blue-chip clients recruiting thousands of technology apprentices UK-wide, annually.

•	Client Accountability - Responsible for creating, solutioning and selling bespoke apprentice and recruitment solutions to large blue-chip and Government clients
•	Management and Delegation - Manage a team of marketing managers, executives and specialists plus 3rd-party suppliers for each solution, whilst leading the delivery of each attraction and recruitment solution
•	SME Consultant - Hired by a number of clients on day/week consultative projects to enhance their employer branding, EVP, collateral, candidate engagement, recruitment process, school/campus strategy and internal objectives
•	Trusted Advisor - Portfolio includes Amazon, Vodafone, 02, EY, BBC, Royal Mail Group, Capgemini, HPE, Sopra Steria and Civil Service Government Departments
•	Successful Delivery - Managed the delivery of multiple attraction and recruitment campaigns of varying size or focus (niche volume of 4 through to 200+ per client)

Key Achievements:

•	Shortlisted by The Recruiter at The Recruiter Awards for the Most Effective Recruitment Marketing Campaign for the Vodafone Group campaign
•	Enhanced females in technology applications for multiple clients by over 600% YOY
•	Increased hiring % of females into Cyber Security roles from 12% to 57% YOY

Attraction Solutions Lead - Apprenticeships

Second promotion in less than two years, taking on an additional role as Social Recruiting UK Lead. 

Leading the UK's Social Recruitment efforts whilst sharing best practice and shaping our global strategy. Top 4 Social Recruitment UK 2017 finish. Regular Top 10 spot for UK on socialrecruitmentmonitor.com and Won Best Use of Social Media at the Targetjobs Awards 2017.

Responsible for the annual attraction of around 300 apprentices and graduates across the UK into technical and business roles.

Recruitment Manager (Apprenticeships)  | Attraction & Engagement Manager | Social Recruiting UK Lead

Promoted after just 8 months, with an internal role change to manage the overall UK-wide Apprentice Recruitment.

Taken on additional role of Graduate, Apprentice and Placement Recruitment Marketing & Social Media Lead as well as a UK Social Media Manager.

Recruitment Manager (Apprenticeships) | Graduate & Apprentice Marketing & Social Media Lead

Headhunted internally to an AMS client, following a successful period of managing the apprentice recruitment when outsourced on and off during 2011-13.

Managing the Higher Apprenticeship recruitment, whilst supporting Advanced Apprenticeship and Graduate recruitment campaigns. 

Manage and attend on-campus and internal events.
Brand proposition and marketing
Stakeholder management
Campaign planning
MI and pipeline management
Facilitate assessment centres
CV mining
Telephone interviewing

Recruiter (Graduate & Apprenticeships)

Alexander Mann Solutions

Promoted within just four months following internal secondment. 

Campaigns:

Vodafone UK - Grad
Vodafone Technology - Grad
Vodafone Ireland - Intern
Vodafone Group - MBA
Vodafone Global Enterprise - Grad
Vodafone Ireland - Grad
Vodafone Group - Intern
Atos - Grad, Intern and Placement
Capgemini - Advanced and Higher Apprentice
Santander - Intern
Ingeus - Specialist
CSC - Grad
Zurich - Grad
BNPP - Grad, Interns and Placement
Premier Foods - Grad

Develop and deliver agreed recruitment services.
Manage the selection process of candidates.
Manage client presence at target universities.
Facilitate the interview and assessment selection process.
Produce timely and accurate activity and management information reporting.
Identify process improvement, service enhancement and opportunities to increase the scope of the service.
Screen, qualify and reference check candidates. providing a short-list to the hiring manager.
Develop the selection strategy for each role/scheme recruited.

Resource Specialist - Emerging Talent (Multi sectors and clients)

Working in the Offer Management Team on the Barclays account, based on client site.

Resource Services Co-ordinator - Barclays Account

Early Careers Creative Solutions (Employers) | Group GTI | Talent Spaces Board Advisor

My focus is on developing end to end recruitment solutions for Early Careers employers, utilising existing GTI products and services as well as designing and deploying new offerings to GTI and the early careers sector, sometimes in partnership with others.

My current role covers:

- Lead gen strategies
- Partnerships growth
- RFPs
- B2B budget
- Conferences & event strategy plus content
- Campaign concepts, messages, content
- Conveying sector expertise
- Collateral for external audiences
- Award entries
- Market feedback/intel

In my 13th year of early careers recruitment and junior level hiring. Expertise in recruitment marketing, personal branding and social recruitment.

Book time with me here:

https://outlook.office.com/bookwithme/user/de310311c00a4dfcb0c3815cd3c3cf7b@groupgti.com?anonymous&ep=plink

"From the Martini glass to the Champagne glass"... 🍸 🥂 

No it wasn't that kind of Breakfast News yesterday at The Anthologist in London! 🤣 

But it was something Joan Moore did analogise on the panel, when referencing being more strategic with application volumes coming into the top of early careers hiring funnels. 

_________

Our ROI themed edition, 'The business case for early careers' was on reflection, feedback and outputs, a good use of time for those tuning in at home/office in their hundreds and the 100+ in the room on the day.

And personally for me, the ROI was not just quantitative metrics on registrants, attendance, survey responses but the qualitative, inspiration and practical takeaways type impact the event brought.

Seeing copious amounts of notes being scribbled, phones aloft with snaps of slides plus the pre and post-knowledge exchanging - all makes the last 6 weeks worth it! ❤️ 

So what was it all about? 

__________

Anne Marie Campion kicked things of with addressing how early careers teams are under pressure to deliver a factually small decrease in demand overall but with less budget, high application volumes and inevitable higher application and hire ratios per recruiter.

Simon Martin walked us through a breadth of considerations for current and future case for strategic and tactical change that has business impact such as time to value, plus showcased the results of our early careers survey.

Ollie Joseph's session drew attention to the The McNamara Fallacy regarding what's being measured easily vs what really matters - then how to practically take actions to measure more effectively.

Emma O'Dell was back by popular demand with a rendition of how employers can rethink routes into work whilst addressing current and upcoming government, employer and GenZ expectations and preferences.

Finally, we had Stephen Isherwood chair our employer panel of Toni McKay-Lewis, Marie C. and Joan Moore who opened up about their stakeholder engagement journeys, what's important to C-Suite and methods to influence and drive both change and impact on the business and community.

________

A big thank you to all Group GTI colleagues who helped pull the event together.

To our supporting partners, headliners BPP plus Institute of Student Employers and ThirtyThree. Your collaboration on concept, content and communication is much appreciated as it has been throughout 2025's editions. 

See you in 2026!

________

If you missed yesterday and want to catch up on the videos per session, slides, photos and the upcoming whitepaper - click here: https://lnkd.in/eb6E68Yf

If you didn't even know about yesterday, get in touch, we'd love to have you tune in or attend the next one.

#BNews25

Dan Doherty

Early Careers Solutions | Head of Marketing & Creative Solutions | Co-Chair ISE Midlands Steering Group | ISE Solutions Provider Steering Group Member

Who’s heading to Institute of Student Employers Talent Futures Summit today? 

Looking forward to an expert-filled agenda and catching up with some familiar faces.

#ISEfutures25

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