Furnissa

Results-oriented Commercial Manager with a track record in driving business growth, optimizing revenue, and enhancing profitability in competitive markets. Skilled in aligning commercial operations with corporate objectives, fostering strong client relationships, and leading cross-functional teams to meet ambitious goals. My expertise spans strategic planning, financial management, contract negotiation, and risk mitigation, with a commitment to operational excellence and client satisfaction.

Core Competencies:

Strategic Planning & Development: Crafted data-driven strategies informed by thorough market and competitor analysis, uncovering growth opportunities and aligning with corporate targets.
Financial & Revenue Management: Oversaw financial performance, developed competitive pricing strategies, and managed metrics like gross margins and operational costs to maximize profitability.

Client Relationship Management: Built strong client relationships as the primary contact for commercial matters, responding to client needs and ensuring high retention through proactive solutions.

Contract Management & Negotiation: Managed contract lifecycles from negotiation to renewal, securing favorable terms, ensuring compliance, and minimizing risks.

Sales Leadership: Directed sales initiatives, identified cross- and up-selling opportunities, and set targets that maximized revenue from existing clients while opening new revenue streams.

Team Leadership & Development: Mentored team members to support performance excellence and collaborated with finance, marketing, and operations teams to align on shared goals.

Risk Management & Compliance: Proactively identified and managed commercial risks, ensuring regulatory compliance and implementing strategies to protect business interests.

Skills: Financial analysis, negotiation, client management, leadership, strategic planning, risk management, and compliance.

Commercial Manager

Morphoza

As a Project Manager, I was responsible for establishing and developing a new department focused on 
the educational sector, encompassing schools, kindergartens, and both public and private universities. 
Through my strategic approach, I contributed to defining the primary direction for supplying and selling school furniture and educational equipment. Analyzed the market to identify suitable products and 
established partnerships with school furniture manufacturers, transforming them into key suppliers for the 
new department.
Developed and implemented promotional and marketing campaigns, creating 
a visible presence in the educational market. Collaborated with marketing teams to effectively promote 
our products and services.
Devised and implemented effective saleNs techniques tailored to the 
educational market. Worked closely with the sales team to ensure a cohesive and efficient approach.

Business Project Manager

Product manager and products development, sales supervisior, marketing & PR advisor, administration consultant, purchasing supervisor and financial advisor in furniture industry. Furnissa is a manufacturer & developer of office and educational furniture.

Product Manager

Amprenta Advertising

Media & advertising production. Member of sales, marketing & PR division of the radio stations Radio Impuls & Napoca FM

Business Development Account Manager

Tipografia ARTA

Manager of Sales

Tipo Offset - Tipoholding

Area Sales Manager

Talking about product management in furniture industry and a vast range of products for educational purposes. 
Managing purchases for products parts and products and conserve resource to maximize productivity and develop a sustainable system that provides a highly profitable business. 
If you want to create new types of school/kindergarten furniture or to add a value to your existing one's, let's meet each other, grab a good coffee and rewrite the future.

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