Lytx, Inc.

• Responsible for Lytx Devices GTM Strategy and overall Pricing Strategy across all products
• Created positioning and messaging across US/Canada, Europe, LATAM
• Created price bundles that have the potential to provide ARR life of 9% for US/Canada and 4% for ROW
• Launched several products including device health, ECM, OEM, and next-gen devices
• Spearheaded an overhaul of Lytx overall pricing strategy for renewals, discounting, cross-selling
• Successfully created promotions for the insurance channels that landed several key deals

Senior Manager, Pricing and Product Marketing 

TruEra

Founding Product Marketing Manager
• Responsible for GTM across all MLOps, AI Monitoring, and SAAS product offering
• Launched products across retail, banking, financial, and healthcare markets
• Created whitepaper, sales playbook, sales training, demo script, and sales deck for US and Europe 
• Created competitive database and battle cards 
• Successful creation of marketing roadmap

Sr. Product Marketing Manager | AI/MLOps/ Llms

Apixio

• Manage AI powered Solution for Retrospective Risk Adjustment and HEDIS Quality Measures
• Create and execute Go to Market Strategy for new market in MA, ACA, and Medicaid
• Work with Product, Sales, and Ops on generating OKRs and KPIs that bring product value
• Successfully implemented a Voice of Customer Process that heavily influence innovation 
• Scope out new markets with detailed recommendation for Real World Evidence and Quality Application
• Created sales playbook and account targeting tools that provided sales with new leads
• Built out competitive intelligence database and battle cards for sales and product to use
• Worked with product management on creating value for new improvement to existing solutions

Product Marketing Manager | AI/ML, NLP

Avellino Lab

• Responsible for AvellinoCov2 (CoronaVirus Kit) and Avagen (Keratoconus Kit) product launch
• Responsible for product life cycle management, sales pitch decks, and product marketing 
• Created pitch decks to investors on Avellino's product value and opportunity
• Partnered with genetic counseling providers to provide high quality service to patients
• Generated product road maps and annual marketing budget to align core team objectives
• Worked with finance in generating forecast and pricing to evaluate risk and product operation

Global Product Manager

Corning Incorporated

APAC, EMEA, NA, Latin America
• Launched Magbead Kit (RNA Extraction) and PCR consumables into market
• Responsible for the product lifecycle of a $50 million Genomics business for PCR & Reagents
• Forecast demands and manage inventory levels for sales and quality to win deals
• Responsible for launching new products in genomics that aligns with customer needs
• Set and negotiate pricing based on P&L to ensure a high growth margin and ROI 
• Support account managers in solving technical and quality problems faced by customers
• Support Axygen/ Corning brand by aligning with key channel partners and suppliers relationships
• Successfully grow existing and new business by 10% in the midst of a plant move 
• Successfully captured new OEM business in Genomics with an intial revenue of $0.5M

Global Product Manager | Genomics

Thermo Fisher Scientific

Associate Product Manager | qPCR

Biomerica, Inc.

• Responsible for assisting R&D and manufacturing in creating a plan for product development
• Trained new technicians to run various types of analytical assays in GMP environment 
• Successfully validated significant raw materials that saved the company $30,000
• Developed a programming method for the AKTA that reduced daily production runtime by 10%
• Improved the cost effectiveness of an ELISA kit by increasing conjugation yield by 50%

Associate Project Manager

Hologic (Formerly Gen-Probe)

• Developed specificity testing procedures for automated HCV/HBV/HIV genotyping assays
• Performed routine system upgrade and validation for Panther System to achieve superior system 
• Analyzed and troubleshoot Panther System and successfully reduced customer complaints
• Responsible for completing GMP, safety, regulatory, and inventory reports to ensure compliance

Research Associate

Experienced in Product Marketing, Business Operations, Product Development/Commercialization, Product Management, Go to Market Strategy and Sales internationally and regionally in the diagnostic, research tools, and healthcare industry

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