authentic digital

Profitability & Growth Management 
- ensure growth is profitable and 'fundable'

Sales, Marketing & Brand 
- keep the oxygen flowing through the business, maintain our positioning

Strategic Relationship Management 
- Google, BrightEdge, and service partners

Production Quality & Agility 
- we are a production oriented business (not a churning sales machine)

Team Culture, Hiring & HR 
- respect & promote the unique goals & dreams of everyone I work with  

Client Results and Satisfaction 
- ensure the success of the people who enable us to do what we love

General Manager

> Overseeing general business operations; 
> Increasing efficiency, efficacy and profitability of service offerings; 
> Pricing strategy;
> Planning and overseeing implementation of search marketing (PPC, SEO), conversion (CRO, UI, UX), website data (GA, CMS), analysis strategies for clients and internal business projects;
> Management of Search, Web, Account Management teams and operations; 
> Developing and maintaining strategic partnerships and special projects;
> Key supplier sourcing and relationship management;
> Key account management;
> Key account sales.

General Manager - Operations & Senior Account Strategist

Strategy & Execution Specialist

Consulting: Account & Project Management

emhLabs / P2 Power

"emhLabs, the team behind peer-to-peer electricity company P2 Power, has won first place in The Lightning Lab’s Innovation Challenge"
http://www.scoop.co.nz/stories/BU1704/S00407/emhlabs-takes-top-electricity-innovation-prize.htm 

Provided digital advisory services to Stu and the team at emhLabs / P2 Power.  
Primarily digital marketing consulting and sounding board in relation to Conversion Design, SEO, PPC, Analytics.  

Highly capable team who have gone on to awesome achievements.

Digital Advisor

Fresh Water Company Limited ta Spring

Business Development Director / Investor

CourierPost

Selling and consulting on courier & freight solutions for the market leader.

Business Development Manager

Big Splash Recruitment Advertising

Selling, managing, and advising on recruitment advertising to clients for market leading innovative recruitment advertising business.

Taplio

David Cranwell's Linkedin Analytics

David Cranwell

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Taplio

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David Cranwell

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David Cranwell's Linkedin Analytics