Davide Bettinelli's Linkedin Analytics

I help brands and agencies increase their business opportunities by integrating Augmented Reality into their marketing and advertising strategy. Aryel is a fast-growing AdTech scale-up on a mission to fight boring ads with immersive technologies. We empower agencies and brands to create, distribute, and optimize advertising campaigns through our proprietary platform. Available in both self-service and managed service options, our platform helps deliver high-performing ads designed for the next generation of users, primarily using 3D, augmented reality, and virtual reality. We stand out as the only provider of In-Banner AR Rich Media that can be distributed programmatically, revolutionizing the way ads engage audiences. Our platform goes beyond just creating captivating ads; it also leverages advanced AI to collect and analyze data on audience emotional states and facial characteristics, ensuring that your ads are not only engaging but also highly effective. In addition, our GenAI Media Solutions, known as Sonar, assist advertisers in better allocating budgets and optimizing immersive display ads for maximum impact. Aryel’s product offerings include: ▫️ Creatives: The market’s only in-banner, camera-enabled AR ads designed to capture and retain attention. ▫️ Sonar: GenAI-powered media solutions that help advertisers plan, buy, and optimize immersive ads more effectively. ▫️ AI Insights: Tools to measure audience emotions, attention, and facial characteristics for deeper engagement. ▫️ Aryel+: A simple solution to integrate AR into all owned media via a single URL. Aryel is redefining the future of advertising, making it more immersive, targeted, and outcome-driven.