David Cunningham's Linkedin Analytics

Proven record in executing comprehensive go-to-market (GTM) strategies, managing multi-million-dollar budgets, and driving substantial revenue growth through innovative partner enablement programs. Expertise in overseeing performance tracking, pipeline management, and strategic alignment across global markets, enhancing partner engagement and operational excellence. Highly skilled in cross-functional collaboration with sales, product, and marketing teams to maximize partner success and achieve key performance metrics. Demonstrated ability to identify growth opportunities and spearhead initiatives that enhance partner programs and market presence. Detailed experience in B2B and commercial digital marketing and automation. Highlights: Previous roles include delivering global marketing automation solutions, worldwide Field readiness, managing internal and external global events with attendance from 75 -3,000, and delivering targeted marketing campaigns using Salesforce and other CRM systems and tools. Experienced supporting consulting relationships and executive level interactions. Areas of expertise include: • Strategic Business Development and Account Management. • Global Marketing Deveopment Fund (MDF) strategy and delivery • Digital Marketing and Social Strategy • Program / Product Management • Strategic Alliance Partner Development • Strategic Partner and Field Relationships • Data-driven Marketing Strategy • Customer Loyalty, B2B, and CRM Marketing Strategy • Audience / Field Engagement and Readiness Programs Technologies: Salesforce, AWS proprietary Business Intelligence dashboards, MS Office, Digital marketing strategy and automation. Global Marketing Automation and CRM, Lead Management, and Reporting Systems. Online delivery program for webinars and readiness delivery. Building on my Gen AI / ChatGPT / CoPilot skills with training and research.