Launch Partner

As the Founder and Managing Partner at Launch Partner, I specialize in guiding startups and innovators from concept to market, with a focus on zero-to-one strategy development. My 15 years of experience across agency, startup, and innovation sectors inform my consultative approach, enabling me to effectively support founders and teams, including those in Fortune 500 companies.

-Coached 12 startups in 2023, aiding in 0-1 phase growth, refining business models, brand building, and developing market strategies.

-Continuous support to startups as interim board member/strategic advisor, structuring deals including profit share, equity, and pro-bono support.

-Actively working to establish a new fund in 2024 for zero-to-one, post-validation startups

Founder

bspōk

I started Bspōk because I want to change the way artists are rewarded for their work and I see Web3 technologies as a means to that end. Bspōk is a collective of artists making one-of-a-kind pieces for one-of-a-kind people. This is a project with a big vision and we’re just getting started. Sign up at www.bspok.co to receive periodic updates and be the first to know when our genesis collection goes live.

Parable

As a Co-Founder and former Interim CEO of Parable, I led the company through its initial growth phase, successfully driving it to profitability with $130K in revenue in the first year. My tenure was marked by securing $150K in seed funding and guiding the business to a stage where we began exploring buyers for our unique intellectual property and business model. My role has since evolved to that of a Strategic Advisor, continuing to support Parable's mission of capturing and sharing inspiring life stories through video.

- Served as interim Studio Director for 6 months supporting operations and grant compliance
- Supported the founding team in fundraising efforts for startups
- Supported a 50MM startup studio fund raise
- Left to pursue / build Launch Partner

Cofounder, Strategic Advisor

Cartwheel Startup Studio

As an interim Studio Director at Cartwheel, a startup studio, I led operations and grant compliance for six months, playing a crucial role in the ideation and due diligence of new companies.

- Served as interim Studio Director for 6 months supporting operations and grant compliance
- Supported the founding team in fundraising efforts for startups
- Supported a 50MM startup studio fund raise
- Left to pursue / build Launch Partner

Interim Studio Director

RevUnit

- Shareholder and employee nine, helped grow the company from $200K to $22MM in revenue over 6 years building and leading multiple departments
- Directly sold/closed $35MM in revenue supporting the company’s 90% YoY growth
- Prepared the business for a Private Equity purchase by streamlining core processes building revenue
- Built the Product and Strategy teams, establishing an internal design-thinking practice
- Established several innovation studios and teams within Fortune 100 using lean startup best practices as the basis for the model
- As COO, helped rescue the business from falling sales during the Covid crisis, driving revenue during the shortfall while closing new major accounts to sustain rebound growth
- Retained staff via salary matching by optimizing utilization and team structure. The restructure reduced management overhead, driving up margins through increased utilization (62% to 92%)
- Established a new management model, reducing turnover while improving candidate fit and accelerating hiring practices to meet real-time needs
- Aligned teams to new business unit structure with shared P&L management resulting in better financial management, a 30% increase in effective hourly rate and exceeded revenue targets

Chief Operations Officer

Leading our teams in the development of long term engagement strategies that create value for our clients and position us competitively in the market.

VP Strategy & Innovation

As VP of Product I partner with RevUnit leadership to assess and analyze the effectiveness of our product strategy and development processes. I seek to understand our market position and identify opportunities to enhance and differentiate our services and delight our clients. In addition, it is my responsibility to lead the Product function, providing support to existing product teams in strategic and organic business development activities. This includes the coaching of cross-functional teams in the best practices of product development, ensuring excellence in product delivery.

VP of Product

As Director of Product I was responsible for educating, growing and managing the product department at RevUnit. In addition, I coordinated product development teams for RevUnit and our clients. The responsibilities for these projects spanned product strategy, client service, product management and business development functions.

Director of Product

As a Sr. Product Strategist I was responsible for product strategy, stakeholder communication, product management and business development. This role included leadership of cross-functional product teams in the development of mobile and web applications. In addition, I performed the Scrum Master role, working closely with engineers to scope, define and track work through to delivery.

Sr. Program Manager

Creatives United

- Founded and operated Creatives United as a social group and consultancy, hosting over 50 events in 5 years, attracting over 500+ yearly active members.
- Leveraged the CU brand as a consultancy, building and launching dozens of brands

Partner & Head of Strategy

Launch Retreat

Launch Retreat was an intense 3-day 3-night event that provided early-stage business founders with the professional development required to lead and scale organizations. We provided business owners access to A-list mentors and industry experts that had a record of success. In this focused getaway we analyzed business models, provide leadership training and conducted go-to-market strategy audits aimed at exposing areas of growth opportunity for each business. 

- Launched and managed multiple 3-day retreats and growth plans for post-revenue business owners
- Coordinated  customized sessions based on target growth areas for each business
- Brought in numerous mentors and speakers, providing owners with perspective and establishing a clear 6-12 month action plan upon completion
- 80% of attending owners self-reported business growth tied directly to Launch Retreat
- 40% of owners returned for a second year to address new challenges driven by growth

Founder & Owner

Moxy Ox

As CEO I was focused on brand, product, business development and strategic growth initiatives for Moxy Ox. I also created processes for our CSM system to support sales growth across all departments. I was the primary contact for multi-service clients and led our teams in the creation of bids for new business.

- Raised capital to fund the scaling of the business
- Delivered YoY revenue growth of 100%, 190% and 350% over three years
- Developed and managed the brand, production, b2b/b2c sales, and overall business strategy
- Closed multiple high-profile clients such as Vimeo, Ubisoft, Saatchi & Saatchi and Walmart 
- Sold shares and successfully exited in 2014

CoFounder & CEO

Therapon Skin Health

At Therapon I was responsible for brand strategy in advertising and design. In addition, I supported the product research and development team in the creation of digital assets, front-end web design and product photography.

Brand Strategist

I'm an accomplished executive and serial entrepreneur with extensive experience in product and technology strategy, new product development, early-stage venture development, innovation as a practice, and business strategy. I have a proven track record in leadership of high-caliber teams, management consulting, and organizational development. I excel at fostering entrepreneurship in communities and organizations, guiding startups or innovation teams, and implementing strategy in practical ways that generate momentum.

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