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As an avid student and practitioner of all “things” in the digital marketing world, I help companies leverage available methodologies to tell their company's story in a compelling and compliant manner to the investor community. I combine digital strategies with traditional corporate access methodologies to provide a holistic communication campaign. There are countless techniques and supposed “tricks” with thousands of gurus promising unrealistic results. Conversely, I take a methodical approach grounded in many years of working at ad agencies, investment banks, and consulting firms. I combine this experience with daily study to make sense of the marketing madness. My client work reflects the convergence of the marketing, finance, and technology worlds. You hear terms such as “fin-tech” & “mar-tech.” I created a new one, “mar-fin-tech” to recognize that all business functions are interdependent. Some background bullets: - 30+ years of experience in marketing, technology & finance - Worked at 5 global banks and 3 ad agencies - I was CMO for Maxim Group and their investor awareness platform (m-vest.com) A few academic accomplishments: - Google Partner - Series 79 FINRA Registered Investment Banking Representative - Meta Marketing Partner - LinkedIn Marketing Certified - 5 HubSpot Academy Certifications - Completed 250+ Courses on Google Skillshop covering Google Ads, Google Analytics, Google Tag Manager and other topics. - 19 Salesforce Trailhead Badges Hands-on experience highlights: - 15+ years Managing paid ad campaigns for billions of impressions, millions of clicks and $100+ million in ad spend. - Leverage the latest technology to measure the real ROI on marketing campaigns. - Provided digital marketing consulting to B2C and B2B companies in industries including healthcare, consumer products, biotech, hospitality, pharmaceutical, and financial services. Please email david@b2idigital.com to discuss possibilities for collaboration. DISCLAIMER: All posts about any company are the sole opinion of that company. It is strongly recommended that any investment decision be discussed with a financial advisor. The information on my profile herein has been provided as an information service only and is not a solicitation to purchase any security. The accuracy or completeness of the information is not warranted and is only as reliable as the sources from which it was obtained. Investors are cautioned that they may lose all or a portion of their investment in any company mentioned. See full disclaimer at https://b2idigital.com/disclaimer
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