Dean Lindsay's Linkedin Analytics

A product and customer marketing leader helping B2B SaaS organizations launch customer advocacy programmes and customer advisory boards to support product roadmap initiatives, customer research, messaging and positioning through compelling storytelling from the voice of the customer. My goal is to create value for our customers and our company by delivering innovative and impactful product marketing while delivering ROI and commercial growth. About Me: Over the last decade, I've served brands such as Checkout.com, Intuit 8x8, QuickBooks, Soldo and Third Bridge across start-up, scale-up ups and enterprise organizations by delivering content, messaging and sales enablement. My three core areas of expertise for B2B organisations are: Product marketing Customer marketing Content marketing By focusing on: Messaging and value proposition Customer advocacy Customer Research Including customer advisory boards I have also conducted public speaking events and discussed my expertise at events such as Ignite (by B2B marketing), Strategy Insights and Customer Marketing Alliance. Testimonials: "Dean is a hardworking marketer that always goes above and beyond to consistently deliver the best customer experience. He has a great mix of being creative and analytical with strong customer empathy to deliver against the business goals. His professionalism, ability to work well with others, calm nature and general demeanour is what makes Dean a great team player. He takes direction extremely well and is able to adapt very quickly to changes." "Dean is incredibly hard working, results-driven, and constantly looking for new ways to challenge the status quo through making time for self-learning and keeping up with marketing trends. His marketing approach ensures the customer is central to all content and messaging, as well as being relevant and clear."