Dean Lindsay's Linkedin Analytics

As a Customer Marketing Lead at Soldo, I am responsible for translating user insights into product opportunities and communicating the value of our products to our customers. I have over 4 years of experience in customer-focused marketing roles, with a key focus on driving customer advocacy, lifetime value, and retention in the B2B SaaS, technology, and telecommunications industries. I have a proven track record of planning and executing high-performing multi-channel marketing campaigns, delivering compelling messaging, use cases, and proof points for our products, and equipping our sales, marketing, and customer success teams with the necessary knowledge, assets, and know-how to delight our customers. I also manage our customer references, develop our customer repository of case studies, blog posts, webinars, podcasts, and more, and launch our network of customer advisory councils to gain valuable customer feedback and insights. I am passionate about marketing and technologies, and I regularly attend events and increase my knowledge of these industries to ensure I am identifying new techniques to improve business performance. I have also spoken and presented at B2B Ignite London, B2 Masterclassing, B2B Marketing Virtual, and Governors for Schools.