Deborah O'Malley's Linkedin Analytics

* Top A/B testing influencer and leading women Conversion Rate Optimization specialist; awarded the Kameleoon top optimization influencer award 3 years in a row (2022, 2023, 2024) * Founder of GuessTheTest (www.GuessTheTest.com), the go-to experimentation resource dedicated to sharing A/B test case study knowledge and insights * CEO of the award-winning optimization agency, ConvertExperts (www.ConvertExperts.com); adeptly analyze websites and shrewdly suggest ways to optimize them, bringing clients more conversions, leads, and money * Speaker, trainer, teacher, webinar facilitator, and LinkedIn Learning course creator (https://www.linkedin.com/learning/marketing-analytics-decoding-the-conversion-funnel-for-revenue-growth); facilitate dynamic conversion copywriting workshops (www.businesswritingforresults.ca) * Master's of Science (M.Sc.) degree with a focus in eye tracking technology, plus a certificate in graphic design * Published author of six peer-reviewed journal articles and hundreds of online pieces * Sweet tooth who justifies making homemade fudge (https://www.etsy.com/shop/FudgeFaceFudge) by burning it off at the gym