Ipsos in Canada

Senior Account Manager

Dynata

- Managed brand tracking and custom surveys, producing research reports and aiding sales efforts
- Liaised between sales, product, and operations teams, ensuring project success
- Contributed to company strategy by analyzing industry trends and creating sales materials and industry insights

Research Analyst

NielsenIQ

- Led delivery and servicing for Middle East, North Africa and Pakistan region
- Provided broader business solutions and meaningful recommendations by integrating multiple streams of information and data into simplified, coherent findings
- Exerted a broad level of influence on long-term, high-profile client relationships by continually delivering industry specific value add consulting

Manager, Customer Success

- Managed research requirements ranging from early concept development to in-market commercialization of new products, volume forecasting, and/or re-launches of existing brands

Research Consultant

Kantar

- Primary business contact for clients and handling Customer Experience, Innovation Testing, Brand Health, Foundational, Shopper& Retail research requirements for them
- Varied mix of clients from sectors like FMCG, Banking, Financial Services, & Insurance (BFSI), Telecom, Engineering, Energy, etc.
- Engaged in new client absorption and business development

Account Manager, Consumer Insights

- Understanding the competitive landscape of the category, providing category & market analysis with key focus on unraveling trends for the brand covering the 4Ps - Product, Price, Place & Promotion
- Engaged in new client absorption within/outside FMCG space and growing business with active clients

Senior Executive Client Servicing, Retail Measurement Services

- Led a team of 6 analysts dedicated to delivering high-level quantitative research consulting to clients based in North America
- Key solutions delivered include new product ideation, concept and product testing, pricing optimization, and brand restage/renovation

Demand Lead, BASES

- Executed 150+ quantitative research studies for North American clients and brands across their entire innovation process ranging from early concept development to in-market commercialization of new products and/or re-launches of existing brands

Senior Research Analyst, BASES

I enable brands with data-driven insights and strategies to drive sustainable growth and smarter decisions.

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