Self Employed

Creating and maintaining a strong public image for the individuals (personal brands, influencers, C-level) and companies (tech, real estate, bizdev, HoReCa, e-commerce). Crafting PR campaing and press materials, even assistance and publishing services.

Public Relations Specialist

COP29 Azerbaijan

Media Liaison

Reputation House

- Developed and implemented comprehensive PR strategies, resulting in a 25% increase in brand awareness within the US market in 6 months, and secured 400+ coverage in top-tier publications like Forbes, Entrepreneur, HackerNoon, and Tech Times.
- Coordinated and executed high-profile events, such as the Real Estate Reputation Awards 2023 in Dubai and Presentation Day in Dubai, enhancing brand visibility engagement.
- Built and maintained strong relationships with key influencers and stakeholders in the US and MENA regions, and collected a database of 1,200 business sector contacts.
- Established the CEO's personal brand in the U.S. market, securing placements in top media outlets such as Forbes and Entrepreneur.
- Coordinated the company's participation in industry awards, winning in different categories

Head of Public Relations

I joined Reputation House as a Public Relations Specialist, tasked with organizing the region's premier event: the Real Estate Reputation Awards. My primary responsibilities included:

— Comprehensive market research targeting real estate agencies, influencers, and government officials.
— Creation and distribution of press materials.
— Designing visual content for award speakers.
— Managing inter-departmental communication.

As part of my work at Reputation House, I had the privilege of collaborating with distinguished professionals and organizations including H.E. Marwan Jassim Al Sarkal, Chapter 3 Managing Partner;  Sobia Nisar Ahmed, Head of Membership at FIABCI Emirates and Training Manager at Innovation Experts Real Estate Institute; Nigel Sillitoe, CEO of Insight Discovery; Qasim Shabir, Digital Marketing Expert at Luxury Homes Real Estate; Property Finder; Mohanad Alwadiya, CEO of Harbor Real Estate; Waheed Abbas, Principal Correspondent at Khaleej Times; Dalila Laaribi, Senior Property Consultant at Driven Properties; along with renowned entities like Tiger Group, Samana Developers, JLL MENA, Select Group, Musliminvest, Fidu Properties, and Mira Real Estate.

Key Group 

Planned, implemented, and managed public relations campaigns; communicated with media & journalists; managed media inquiries and interview requests. Over 15 coverages a month;
Designed online content in media; produced content for events (speeches, presentations, letters); supervised proofreading & copywriters;
Built long-term relationships with social media influencers, agencies, and brands; monitored, analyzed, and communicated PR results regularly.
Improved media pitching rates with 75% email open rate and 45% response rate

Senior Public Relations Manager

Regional Ministry of Transportation and Infrastructure

Planned, implemented, and managed public relations campaigns; built relationships with local media and social media influencers; managed reputation public relations.
Wrote and presented speeches; produced articles, interviews, and other text content; designed online content for social networks.
Edited photos and videos; handled social media marketing.

Communications and Public Relations Manager

Khabarovsk State University of Economics and Law

PR Director Assistant

With a career progression from a PR Director Assistant to actual PR Director, I have extensive experience in public relations within commercial, governmental, and non-profit sectors. I excel in strategic PR planning, media pitching, crisis management, brand communication, social media strategy, event management, and content creation. 

I bring a comprehensive understanding of PR dynamics and a proven track record of increase corporate image and managing successful PR campaigns in the US, MENA and CIS regions.

Taplio

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