The Inbound Lab

Founders face marketing challenges that hinder visibility and sales momentum. My Demand Generation approach integrates audience-centric content alongside sales enablement material to enhance visibility, credibility, and sales traction. 

Through targeted dissemination, entrepreneurs can accelerate business growth.

My services include:
- Content Marketing Strategy
- Content Creation
- CRM implementation and management
- Organic Search
- Email Marketing

Sales Enablement & Content Strategist

ZGM Modern Marketing Partners

I focus on the development of content strategies that drive and nurture targeted inbound traffic.

Lead Generation Strategist

Content Manager

Project Manager

V-Strategies Inc.

I had the pleasure of planning and executing on Visual Communication strategies for some really great clients. I managed web projects while also writing, producing and directing videos (live action and animated) for corporate and commercial broadcast usage.

Video Strategy/Producer/Director

Skyhook Productions

I love to see the growth of a high school athlete and that is why I produce videos for college recruitment opportunities. These include highlight reels, game tapes, and player profiles. 

All of my clients have successfully received a scholarship to colleges in Canada, US and Asia to name a few.

Producer / Videographer / Editor

Bell Media

Working with Bell Media was a great experience and my door into the world of broadcasting.  Along with creating show content, managing social media, and speaking on air, I also operated the on-air control board live for the morning show.

On-Air Morning Show Producer - KooL 101.5 FM

H-Trio Incorporated

Melanie Hayden-Sparks is doing some great things at H-Trio and I was extremely happy to be involved in the start up. I helped execute diverse marketing and communications projects including website management & content marketing, events and media relations.

Communications Coordinator

Experienced sales enablement and content specialist skilled in generating inbound leads for B2B startups and scaleups through effective lead generation and nurturing strategies.

Taplio

Derek Hovinga (He/Him)'s Linkedin Analytics

Want to drive more opportunities from LinkedIn?

Taplio

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Want to drive more opportunities from LinkedIn?

Derek Hovinga (He/Him)'s Linkedin Analytics