Constellar Creative

•  Craft client-focused marketing content that increases audience engagement by prioritizing value over sales messaging.
•  Develop brand narratives that position clients within meaningful stories, strengthening emotional connection.
•  Create shareable content that generates organic word-of-mouth referrals among friends and colleagues.
•  Design marketing materials that consistently outperform traditional approaches in response rates and conversion.
•  Position clients as thought leaders in their industries, elevating their market reputation and authority.

Founder

University of Michigan Press

•  Manage acquisitions for long-running Poets on Poetry Series, maintaining its literary significance since 1978.
•  Create publishing opportunities for underrepresented writers through strategic partnerships with cultural organizations.
•  Develop digital publishing initiatives featuring short-form and multimedia work from diverse literary voices.
•  Collaborate with editorial team on pilot project to convert Poets on Poetry Series to interactive eBook format.
•  Expand marketing reach through targeted presence at international literary events and conferences.

Poets on Poetry Series Editor

Southern New Hampshire University

•  Mentor adjunct faculty through targeted evaluations, ensuring quality online instruction and enhanced student learning experiences.
•  Build collaborative faculty environment that maximizes teaching expertise sharing and strengthens instructional effectiveness.
•  Promote self-reflection and immersive learning practices among faculty, reinforcing lifelong learning's value to students' careers.
•  Coach faculty to deliver engaging online instruction while maintaining academic rigor and educational standards.

Faculty Team Lead

•  Design inclusive learning pathways for diverse students, particularly first-generation college learners.
•  Collaborate with academic advisors and support services to deliver personalized student support throughout compressed 8-week terms.
•  Apply digital content creation and SEO expertise to enhance award-winning online learning environments.
•  Develop accessible, interactive content in Brightspace LMS that fostered meaningful student collaboration.

English Adjunct Faculty

1st Gen Entrepreneurs

•  Advised on messaging strategy for 1st Gen Entrepreneurs platform to boost member engagement and retention.
•  Recommended CX improvements to streamline access to cross-industry resources and expertise.
•  Developed content framework to leverage diverse member experiences across finance, legal, and leadership.
•  Created messaging recommendations that positioned the community as the go-to support system for first-time entrepreneurs.

Founding Member

Elite Editing

·  Enhanced publications for prestigious clients including bestselling authors and Fortune 500 companies across books, calendars, and greeting cards.
·  Elevated client relationships through targeted editing solutions that embodied Elite Editing's commitment to excellence and reliability.
·  Streamlined editorial workflow using company's specialized content management system while maintaining rigorous quality standards.

Copy Editor

Jubilant Consulting

·  Revitalized brand messaging with people-first approach, positioning company as B2B digital transformation leader.
· Authored compelling narratives that secured major contracts with government agencies, U.S. businesses, and nonprofits.
· Drove LinkedIn strategy to 2.07% CTR (vs. 0.57% industry avg), 5.7% engagement (vs. 2% avg), and tripled follower growth over first two quarters.
· Led team of three content experts; created diversity initiative boosting recruitment and promotion of women of color in engineering and sales.

Content Strategist

Keiser University

·  Designed career-focused English courses, improving students' critical thinking and creative problem-solving.
·  Led inclusive instructional strategies, boosting success among first-generation students, veterans, and special-needs learners.
·  Mentored 6–12 students per semester to achieve publication and career growth.
·  Initiated cross-disciplinary partnerships, enriching curricula across English, Global Studies, and STEAM programs.

Professor of English

University of Nevada-Las Vegas

·   Designed and taught advanced poetry seminars, increasing student engagement and creative achievement.
·   Co-developed interdisciplinary "World Literature for the Sciences" course, enriching the university's Second Year Experience curriculum.
·   Led intensive two-semester "Composition I Extended," boosting student writing proficiency and academic success.
·   Collaborated on diversity-aligned composition curriculum, supporting university's nationally recognized inclusivity goals.
·   Guided 5-10 students per semester toward successful scholarship awards, grad programs, and career placement.

Part-Time Instructor

You’re the advisor your prospects are looking for. Let’s make sure they get the memo.

Ever wonder why 97% of people won’t click “...see more” on your About section? Or why 34% of your profile viewers don’t scroll past your intro?
 
It’s because you’re pitching products and services, not creating buy-in and building trust. Sure, your financial acumen is important. But your ideal client is looking for the person *behind* the expertise.

If your marketing doesn’t show them that you know what it’s like to stand in their shoes, they’ll find another advisor who does.
 
I’ve seen too many financial advisors get burned — and burned out — by marketing that doesn’t deliver. Why waste time and money on frustration?
 
Let’s get straight to what works: content marketing that makes your prospects feel like they’ve known you for years.
  
At Constellar Creative, we focus on the little things that make your messaging stand out. We ensure your tone and voice are compelling and relatable, and we align your content with a well-designed strategy.
 
That’s because it’s not just about the right words — it’s about making sure your ideal client feels seen and heard everywhere you show up.
 
Having spent 25 years teaching college English, from Pratt Institute to UNLV to the University of Tampa, trust me when I say I know what it’s like to face a tough crowd! 

Yet, at the start of every semester, I was able to craft and deliver a message that spoke to even the most skeptical students, inspiring them to do an about-face so they could use their own unique voice to bring about change. 

Now, I use those same skills to help financial advisors like you.

Ready to take the next step with your marketing? Click “Get in on the action!” at the top of my profile and schedule a call.
 
Not sure we’re the right fit yet? 

I get it. Trust takes time — and trust is the most important investment we’ll make in one another. Keep following along, and you’ll see exactly what I mean.

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Derek Pollard, PhD's Linkedin Analytics

Derek Pollard, PhD

Performance Score

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