VaynerSports

SVP of Gaming

VP of Gaming 

Head of Gaming

Driving business for talent and brands in the gaming and esports space.

Director, Division Lead: VaynerGaming

HOPE Hydration

Seed Investor

Top Tier Authentics

Board Member

Rorra

INTRACT Inc.

Investor & Advisor

Real Sports

Wombo Sports

- Developed brand marketing and content strategies for Instagram, Twitter, TikTok and YouTube

- Directed a team of designers and video editors by developing and managing a content production strategy and pipeline

- Built and managed talent pool, and their Twitch channels, of 20+ professional athletes from the NBA, NFL, MLB and NHL

- Established and managed strategic partnerships and relationships with DASH Radio, 300 Entertainment and Twitch

- Drove marketing efforts by orchestrating paid social and digital advertising campaigns and Twitch sponsorships with McDonald's and Xfinity

- Supported in-person and digital gaming/streaming sponsorships with Bud Light and Best Buy

Director Of Marketing And Talent Development

Morsekode

Morsekode is a Modern Creative Agency finding Brand, Digital & Content solutions with Strategy, Creative and Production capabilities. I lead our Sports & Entertainment (Culture Marketing) division: 

1. Driving organic and paid social campaigns for new business on Facebook, Instagram and LinkedIn.

2. Launched an innovative personal branding sub-division which utilizes our strategy and expertise in brand building and content creation to help professional athletes establish their OWN personal brand and activate through branded content and strategic partnerships. 

3. Connecting brands to culture through strategic brand partnerships, experiential activations, and digital content experiences and stories.

Brand & Culture Marketing Lead

I lead projects with companies in the financial, parks & recreation, and consumer electronics industry. Those projects include web development, digital media strategy (paid social & SEO), content strategy, & product/brand development and naming.

Account Management 

Tyus Jones (NBA Athlete)

- Worked remotely with Landmark Sports Agency to assist in player management. 
- Managed and set up appearances and autograph signings.
- Successfully continued to market Tyus Jones to organizations in order to build awareness of his brand and image.
- Create online and offline campaigns that incorporate Tyus Jones and his brand.
- Build strong lasting relationships with business executives and decision makers.

Business Manager

Carousel Motor Group

- Provided a social media audit to twelve Facebook pages and twelve Twitter profiles.
- Piloted Instagram accounts for two key dealerships: BMW of Minnetonka & Porsche Minneapolis.
- Initiated and carried out two successful foundational social media hashtag campaigns for Twitter, Facebook and Instagram.
- Increased Instagram following by over 100% at Porsche Minneapolis.
- Increased Instagram following by over 100% at BMW of Minnetonka.
- Created and provided creative content and campaign for the grand opening of Porsche Minneapolis.

Digital Marketing & Sales Strategy

I'm passionate and experienced in identifying the challenges and finding solutions for keeping brands relevant in the eyes, minds and hearts of people (customers/fans/community).

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