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I am a hands-on, full-stack marketer and product marketer with 10+ years of international marketing experience - including 7 years in cybersecurity and developer-focused products. Influenced by my training in the arts and tech, I have a passion for improving the customer journey and finding new ways to tell founder, product, and customer stories. I’ve been told I bring the X factor due to my creativity and ability to write any piece of content. But that’s just part of the story. I am a holistic thinker and investigator who likes to “take a peek under the hood” and improve foundational touchpoints before diving into large campaigns - including messaging frameworks, website UX, product listings, and sales assets. You’d be surprised how much a little clean up will improve your conversions and churn rates! Competencies include: B2C/B2B SaaS, cybersecurity, dev tools, product marketing, content marketing, thought leadership, sales enablement, demand generation, copywriting, email marketing, public relations (PR), search engine optimization (SEO), conversion rate optimization (CRO), user experience (UX), branding and brand management, design guidance (including accessibility), website management, marketing automation, web analytics, project management, creative direction, video production, and, of course, marketing strategy and planning.
Check out Diana Polansky's verified LinkedIn stats (last 30 days)
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