Diego França's Linkedin Analytics

After a career transition, I've spent over a year helping teams and organizations identify problems and turn them into products that deliver value to customers and the business. Skills: ◾ Product Discovery - from understanding the problem to validating hypotheses with prototypes. ◾ Design Thinking - empathizing, mapping out pain points, and ideating innovative and out-of-the-box solutions. ◾ Desk Research - secondary research on various topics, with academic rigor and agility. ◾ UX Research - creating quantitative and qualitative surveys, usability tests, and A/B tests, from planning to communicating results in executive language. ◾ Benchmarking and Scouting - analyzing competitors, partners, and startups. ◾ OKRs - from defining and executing OKRs based on strategy to route change based on metrics. ◾ Agile mindset and methodologies - Scrum, Kanban, and squads. Experience and study areas: ◾ 5 years as a research assistant at universities (both national and international). ◾ UX/UI and Product Design. ◾ Product Management. ◾ Innovation, (intra)entrepreneurship, startups, venture building, strategy, and customer-centricity. Other skills: ◾ Highly communicative with different teams and people. ◾ Curiosity - I enjoy learning about other areas and topics. ◾ Result-focused - I will question whether we are doing what needs to be done.