Les Mills India, Middle East & Africa (LMIMEA)

Business Development Manager

LVL Wellbeing

Head of Sales

Sila | صلة

Get the world's most accurate insights into Arabic speaking consumers with our AI-powered consumer intelligence platform SILA. To know more email me on dina.abdou@silainsights.com

Sales Director

CARMA

- Manage client portfolio in the MENA region, focusing on the hospitality, education, retail, FMCG, tourism, and entertainment domains.
- Coordinate all aspects of customer relations including gathering and analysis of customer feedback and investigation and resolution of complaints to increase customer satisfaction and loyalty that meets the company's standard.
- Monitor execution of multiple cross-functional projects alignment with critical departments like finance, marketing, product, monitoring, analysis and market research, ensuring optimum utilization of resources for successful delivery.
- Develop overall marketing plans, provide inputs for formulation of marketing/ communication budgets and administer approved budgets ensuring compliance.
- Plan and implement training programs for improving technical knowledge and sales skills of staff and on-boarding new hires to ensure consistent adherence to approve practices and methods.

Account Director

Foodics

As Head of Sales for Foodics, my role is to ultimately grow revenue through building a high performing team and increasing sales:

Achievement:
- Efficiently built the team from 7 to 25 salespeople in Dubai and Saudi Arabia (Jeddah, Riyadh, and Khobar).

Responsibilities:
- Established business targets in terms of sales, revenue, profitability and sustainable growth and monitor effective execution of all business and marketing strategies and plans.
- Provided strategic marketing inputs facilitating new product development and successful launch as per overall corporate objectives.
- Led the development and execution of marketing strategies to drive sales through key accounts of the company to achieve win-win outcomes for all partners. 
- Oversaw and managed the team to plan, deliver and monitor marketing campaigns to ensure that brand presence is maximized and strategic objectives are met.    
- Rendered executive oversight, functional and business expertise to ensure successful execution of brand marketing strategies and programs.
- Built relationships with targeted customers and brand partners and collaborated in developing and executing business development programs to deliver win-win outcomes.
- Supervised staff and provided training and development interventions to improve efficiency and productivity.

Head of Global Sales

Careem

Head of Sales For Emerging Markets

Sales Manager

Meltwater

- Coordinated with the Area Director, led and managed day-to-day sales activities, supervise the core internal team of 6 members with focus on building long-term, value-based customer relations.
- Spearheaded efforts to meet regional sales objectives by forecasting requirements, devising sales and marketing plans, leading customer engagements and promoting the company products/services. 
- Monitored competitor movements and marketing tactics to combat competition; accordingly adapted sales strategies in a consistently changing environment.
- Analysed sales statistics and prepared reports about clients’ accounts; maintained updated knowledge of industry trends and new and existing products.
- Recruited competent candidates to fill up critical vacancies across various departments, guided the team in development of job descriptions and finalized the panel of interviewers. 
- Monitored and reviewed the staff performance through KPIs on regular basis; conducted mid-year and annual appraisals of the team, ensuring career development in the organization.

Managing Director

- Led a team of 3 members catering to specific client requirements, and enhanced client satisfaction through qualitative service delivery. 
- Developed good rapport with customers to ensure optimum customer acquisition, retention and revenue generation from sales of products and services.
- Managed current account portfolio of large number of customers and spearheaded efforts to ensure designated portfolio growth; developed a target sales pipeline and aggressively marketed products. 
- As a senior client relations manager, assisted 70 client accounts in managing respective brands and rendering consultancy in enhancing digital media strategy aligned to global, digital and social communication trends.
- As a client relations consultant, assisted 150 client accounts in managing respective brands and enhanced service quality for maintaining high client retention rate.
- Guided clients in making the right decisions with their accounts and identified new sales and business opportunities within existing client portfolio.
- Liaised with existing customers, provided them with products/services information to secure more business, and gathered new contacts from the existing customer base as a part of business development effort.
- Drafted and presented various status reports highlighting clients’ digital performance against market and competitors.
- Consistently ensured high level of complete customer satisfaction by providing quality services and competitive pricing to them.
- Motivated the clients to enhance social media interaction by training and guiding them for using necessary software.

Senior Account Manager

	Assisted 150 client accounts in managing respective brands and enhanced service quality for maintaining high client retention rate. 
	Interacted with clients for collating and understanding specific requirements for rendering customized business solutions. 
	Updated clients on digital performance against market and competitors using various status reports. 
	Conducted training sessions for clients on using respective software and enhancing social media interaction.

Client Relations Consultant

- Built and executed social media strategy for clients through competitive research, platform determination, benchmarking, messaging and audience identification in order to enhance market penetration in the target market segment. 
- Planned, implemented and monitored the company's social media strategy to increase brand awareness, improve marketing efforts and increase sales.  
- Developed new, creative ways to support the development and growth of clients’ brand trust and loyalty.
- Executed research related to social media platform, advertising updates, new tools and applications, and adapted current process to fit client needs.
- Provided ongoing reporting and analytics to understand that audiences are and who is engaging with the company’s content to increase engagement and grow loyal community.
- Rendered qualitative presentations highlighting organizational and product and services to the senior leadership team and key decision makers.
- Tracked and analysed analytics reports to gain insight on traffic, demographics, and effectiveness; utilized the collaged information to positively affect future outcomes.

Online/Social Media Solutions Consultant

Horizon FCB

	Interacted with clients for identifying and finalizing advertising requirements and liaised with the advertising agency in ensuring seamless flow of information. 
	Collaborated with agency colleagues in designing advertising campaigns aligned to client's brief and budget prior to making final presentations to clients. 
	Managed budgets, campaign costs and invoicing including other administrative aspects including convening meetings with clients. 
	Assisted other agency staff in designing sales pitches to acquire business for the agency. 
	Designed effective campaigns and presented status reports to clients for effective decision making.

Account Executive

Amaaken

	Implemented strategies for selling Amaken Concept (Media Spots in a guide directory) to clients. 
	Catered to major client accounts aimed at enhancing client satisfaction by qualitative service delivery. 
	Collaborated with various support teams in acquiring new accounts and clients to the company.

Sales Executive

Saatchi & Saatchi

Trainee Account Executive

Dynamic, enterprising and customer-focused professional offering years of successful career with reputable companies in the MENA region. Comprehensive expertise across all facets of sales and marketing encompassing corporate communications, brand management, media campaigns, digital marketing and customer service, deploying industry best practices. Seeking a challenging senior level position with a reputed organization to apply professional competencies and contribute to company profits through focused planning, disciplined leadership and effective team management skills.

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