Dinesh Mahendra Babu's Linkedin Analytics

I'm Co-Founder & CEO of Implementers, Vizibee and Streetlights. Over 21+ years experience in Merchandising, Promotions, GTM Services & BTL Activations. Have knowledge and skills in handling large key accounts with pan India operations working in both Modern Trade & General Trade Channels. Managed, led and trained over 1000s of Field Marketing personnel on single/multiple projects for large FMCG/FMCD/Telecom brands like HUL, Britannia, ITC, Adani Wilmar, Pepsi, Nokia, Airtel and Idea-Vodafone. The passion for entrepreneurship and vision to build India's best Go-to-Market and In-Store Execution services company led me to create Implementers Retail India Pvt. Ltd. in April, 2010. (Formerly known as AndMarketing). #ExecutionExcellence is imbibed into everything we do as a team. A team of 650+ Full-time employees and 200+ Part-time employees with Pan-India operations covering 125+ Cities and 15,000 Stores. We are a perfect GTM & Trade Marketing partner for any brand! Turning Shoppers into Buyers! Our Specialisation: No Gyan, only Implementation! 1. Visual Merchandising Services 2. In-Store Sales Promotions 3. Retail Auditing 4. GTM/BTL Activations 5. Display Solutions Vizibee - A Field reporting tool with AI & ML Image recognition capabilities specifically built for managing large teams and Trade Marketing initiatives. As a responsibility to give back to society, started Streetlights an NGO in 2017 with a vision to bridge the donors and deserving beneficiaries. We identify Trusts/organisations after a 7 step process and ensure every donation we receive is reached to the right beneficiary thru our partner organisations. Currently we have 10 short listed partners who work in the fields of Child Care, Education, Skill Development, Women Empowerment, Old Age Care, Differently Abled, Village Development and Environment. Family ~ Work ~ Society - Having a balanced contribution in all these 3 spheres of life is my Vision & Mission!