Inet Media

Search Engine Optimization Specialist

mmore.agency

mmore.agency - is a full-cycle Canadian-based 🇨🇦 Boutique SEO Agency. We've been servicing 50+ businesses across Canada and US in the last year.

Senior SEO Executive

Cureight Content Solutions

In this role I:
- Worked closely with the content team to plan and execute content strategies that aligned with each client's SEO goals and objectives. This involved conducting content analysis to identify gaps and opportunities, as well as developing content briefs and editorial calendars to guide the creation of search-engine-optimized content.
- Was responsible for identifying and addressing technical SEO issues that were impacting the performance of clients' websites. This included optimizing site structure, addressing crawl errors, improving site speed, and implementing structured data and other technical optimizations.
- Conducted in-depth on-page analysis of each client's website content to identify opportunities for optimization, including optimizing title tags, meta descriptions, header tags, and other on-page elements to improve the relevancy and context of the content.

Senior SEO Specialist

In this position I:
- Conducted in-depth SEO research and analysis to identify target keywords, analyze competition, and develop effective SEO strategies. This included analyzing search engine results pages, conducting keyword research, and performing competitor analysis to identify opportunities and gaps.
- Provide guidance and feedback on how to optimize content for search engines. Made recommendations on the use of targeted keywords, internal linking, and other on-page optimization techniques.
- Conducted technical SEO audits to identify and address issues that could be preventing websites from ranking in search engines.

Nuver Digital

As a Search Engine Optimization (SEO) Consultant at Nuver Digital, my primary responsibility was to establish and streamline the SEO processes for their dedicated SEO team for one of the largest supplements-selling companies in Australia.

Key Responsibilities:
1. Setting up SEO Processes: I spearheaded the development and implementation of comprehensive SEO processes within the company. This involved establishing guidelines, best practices, and workflows to ensure efficient and effective execution of SEO strategies.
2. SEO Strategy Development: Collaborating closely with both internal teams and the client, I formulated and executed tailored SEO strategies aligned with the business objectives of the supplements selling company. This encompassed extensive keyword research, competitor analysis, and market trends evaluation to identify optimization opportunities.
3. Training and Knowledge Sharing: I actively contributed to the growth and development of the SEO team by conducting training sessions and workshops. I ensured the team members were well-equipped with the latest SEO techniques, industry trends, and best practices. Encouraging a culture of knowledge sharing, I fostered continuous learning and collaboration within the team.

SEO Consultant

Digital Guruz

In this SEO Team Lead position I:
- Developed customized SEO strategies for each client, taking into consideration their goals, target audiences, and industry. This included identifying relevant keywords, optimizing website content, and creating content calendars.
- Worked closely with cross-functional teams, including SEO specialists, web developers, and content creators, to ensure all aspects of each campaign were executed on time.
- Reported to the company owner.
- Was responsible for stable growth from SEO activities across multiple clients.

Search Engine Optimization Team Lead

In this Search Engine Optimization Specialist position I:
- Conducted in-depth audits of clients' websites to identify technical issues, on-page and off-page optimization opportunities, and content gaps. Also analyzed their competitors' SEO strategies to determine tactics to implement.
- Monitored each client's website performance and provided regular reports.
- Conducted keyword research to identify the most relevant and profitable keywords and phrases for the client’s website. This involved using various techniques to analyze search volumes, competition levels, and user intent.
- Optimized website content to ensure it was search engine friendly and aligned with the keywords. 
- Optimized meta titles, meta descriptions, header tags (H1-H5), and other on-page elements to improve the relevancy and context of the content.

Workconsult

My main responsibilities were:
- Market Research: Conduct thorough market research to identify consumer trends, preferences, and behaviors. Analyze market data and competitor activities to gain marketing insights
- Consumer Segmentation: Segment the target audience based on demographic, psychographic, and behavioral factors.
- Marketing Campaigns: Plan and execute marketing campaigns targeted at specific consumer segments.
- Brand Management: Ensure consistent brand messaging and positioning across all marketing channels. Develop and implement brand strategies that enhance Workconsult brand awareness and loyalty among consumers.
- Cources Launches: Assist in the planning and execution of cources launches, including developing marketing strategies, coordinating with cross-functional teams, and creating promotional materials.

Consumer Marketing Specialist

WRSEO

My main duties in the WRSEO were:
- developing, executing, and optimizing digital marketing campaigns through different channels, including paid marketing campaigns (Google Ads, Display, PPC).
- optimizing the website and landing pages for search engine and user experience; supporting the SEO strategy.
- collaborating on the content strategy, developing engaging and value-added content for the various digital platforms
- generating and analyzing performance data for various platforms and campaigns.

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