Dominik-André Roth's Linkedin Analytics

🚀 LESS ADVERTISING FOR EVERYONE, THROUGH SPECIFIC TARGET GROUP ANALYSIS. 🚀 I am a 👨‍👩‍👦 family man, husband, father of a daughter and data-driven marketing expert. Data and its insights determine my everyday working life... My motto in life: Enjoy life and live in the day as if it were your last... Preferably on Wangerooge 🌊. 🍎🥕In addition to spending time with my family, I enjoy the peace and quiet in my small kitchen garden and grow a wide variety of 🍒 fruit and 🥒🍅vegetables. To be fair, I have to admit that I don't have overly green fingers. 😉 So my joy is all the greater when I can harvest something delicious. True to the motto: “Failure isn't so bad, it's bad not to have tried.” 🐈🐈 I should also mention my two cats Bella and Lumi, who never leave my side in my home office and are well known to my colleagues and customers. 👣 OUR CONSUMPTION AND BEHAVIOR LEAVES TRACES IN THE FORM OF DATA. YOU JUST HAVE TO FIND THIS TRAIL AND FOLLOW IT... 👣 🧔💻 My expertise: On my profile you will find contributions around the topics: 📊 Data, analysis, AI, target group provision 🎯 CRM, data-driven & digital marketing, retail media, omni-channel marketing 🛒 eCommerce & sales analysis 🤹‍♂️ Customer experience and 🚀 Tech 👑 King - data/AI/tech or data-driven marketing is picking up speed. By combining in-house CRM and transaction data with external demographic and micro-geographic characteristics, internal processes and communication/media strategy can be raised to a higher level. More 📈+🏘+🛍+👨‍👩‍👦 customer insights and the use of data-driven processes in CRM/marketing/sales: ✔ Better and more specific target groups -> higher ROI ✔ More opportunities for personalization and more relevant offers / services ✔ Tailored customer experience and customer journeys ✔ Individual content on website, app, etc. through customer segmentation and behavioral data ✔ Increased efficiency by sharpening the target group and targeted use of media ✔ Consistent communication across all channels (identity management) As an expert in the field of our strategic products and services, I am always on hand to provide advice and support. Take a look at my profile. If you are interested in my topics and the person behind them, please activate the 🔔 in the top right-hand corner so that you don't miss any of my latest posts and insights. Kind regards, Dominik