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dr Max A. W.'s Linkedin Analytics

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Doctor of Business Administration. Executive advisory. Interim management. Experienced in multi format retail operations management, commercial and marketing. Exceptional communication skills, leadership abilities and innovation skills. Very good education background. 15+ years of managing variety of business and Marketing challenges in FMCG environment. Contributing to brand strategy development and responsible for ATL & BTL brand communications projects, consumer-facing promos and sponsorship. Familiar with new product development, budget management and business analysis. Media Entertainment industry specialist, expertise in launching new products, rebranding existing products, brand management and development licensee programs. Professional HR. Areas of expertise in Marketing. Strong Marketing & Brand management skills. Digital & Social Media Business strategies. Marketing content production (promo spots, Video/Music). Local shows production. Events organization (red carpet screenings, marketing events in Mall). ATL & BTL Marketing Campaigns. Building and launching new brands in EU. Working with AI at a professional level (DALL E, ChatGPT, Midjourney, Deep AI, KREA, WOMBO, Runway, Fliki, Murf AI, Grammarly, Meta AI, Google AI, HubSpot). Digital Marketing Campaigns in EU (grocery supermarkets, HR companies, manufacturers, construction industry, marketing agency consulting). Development and successful implementation of more than 60 marketing strategies in EU (small and medium business). Areas of expertise FMCG. Brand development, brand building, in-store execution, media plan management with high focus on consumer and shopper understanding, e-marketing, store operations management (all the formats), sales, supply chain, distribution, people management, operations development, multichannel retailing. Areas of expertise in Real Estate and Development. Construction and sale of large-format luxury housing complexes, individual neighborhoods, shopping centers. Personally opened 175+ grocery supermarkets. Experience in rent management and development of 47 malls (from 1000 to 50000 sq.m. GBA) with a total area of 690,000 sq.m. Assisted and took part in opening of 165+ drogeries, 279 pharmacies, 14 children entertainment centers, 50+ restaurants and fast food restaurants. Experience in creating professional concepts for trading centers \ shopping and recreation centers. Award Winner Firma Roku 2022 Tuż Biznesu 2023 Top Brand of Poland 2020 Wiktoria 2020 Diament Biznesu 2021 Top International Brand 2021 Overqualified. A poet in a bandit.

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