Evi van Lanschot

Online marketing a.i.

Digital Snowflake

-🍺 𝗕𝗲𝗲𝗿𝘄𝘂𝗹𝗳.𝗰𝗼𝗺
 Digital Performance Marketing a.i.

-🚀 𝗟𝗮𝗮𝗶𝗲𝗻𝗱.𝗻𝗹
 Digital communication strategy (freelance)

Digital Marketing Consultant 

BEERWULF®

Specialist digitale marketing

LAAIEND

Digitaal strateeg

Digital Consultant

Regional responsible for Noord West Nederland. Managing 12 managers, 26 KPN Stores and total of +250 FTE in both operational and strategic aspects to reach targets on traffic, acquisition, conversion and NPS / Service within KPN stores

Director Retail Nederland

Manager online Advertising / E-commerce KPN & Telfort.
Managing a crossbrand team of online media managers and SEA specialists (8 FTE), media agencies and consultants.  
Overall responsible for all Digital advertising on SEO/ SEA, Display, Affiliate & Social.
Decisionmaker on online advertising budget and Agency & Tool selection.
Skills: 
KPI steering on Branding- and Performance media 
Negotiation with publishers / agencies
Data modelling project on multibrand advertising
Reducing spend, maintaining order volume

Director Online Advertising

Responsible for all paid traffic to KPN.com. (handset & residential portfolio)
Managing agencies on all digital channels (SEO/SEA, Display, Affiliate)
Both Performance based- as Branding campaigns.

Online Media Manager KPN.com

DDMA

Member of Committee Digital Transformation

KPN B.V.

Manager Telfort.nl a.i.

Havas Media

Providing strategic online solutions for optimizing sales/ conversion as well as improving brand awareness. 
Monitoring trends, innovations, and developments in the digital space to drive innovation and change for our major clients.(SEA / SEO, Display advertising, Email marketing, Social Media, Affiliate marketing etc.)

Leading a cross-functional team of online specialists and managers (5 FTE)

Responsible for evolving the overall online communication and mediastrategy for major clients as Air France / KLM, Citroën, Binck Bank, Accor Hotels and BNP Paribas. 

Evolving strategic partnerships, responsible for total online media buying, monitoring and managing of financial flow. Business- and product development.

Digital Director

Media Contacts is the global interactive media network of Havas Digital - the interactive division of Havas Media. 

Providing effective online & crossmedia campaigns for large accounts as KLM, Citroen and Expedia.
Managing the online accountteam (2 FTE)
Skills / knowledge of: Ad trafficking, Doubleclick reporting,Creative optimization,Campaign monitoring / optimization. Specialised in Performance Based Marketing in Travel.

Online Media Manager

Toshiba Tec Netherlands Imaging Systems

Expanding the marketshare for Toshiba TNIS in Utrecht & Gelderland. Consulting & Sales of Multifunctionals / Digital Document Solutions.

Account Manager Key Account

KinderRijk (kinderopvang organisatie)

Responsible for marketing activities (Off- and online) as well as daycare planning for 10 locations.

Marketeer

Specialties: Digital Marketeer, Digital Transformation, Online Specialist, Strategist, Sales, Management, Performance based

Taplio

Erik de Jong's Linkedin Analytics

Erik de Jong

Want to drive more opportunities from LinkedIn?

Taplio

.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Erik de Jong's Linkedin Analytics

Erik de Jong

Want to drive more opportunities from LinkedIn?

Erik de Jong's Linkedin Analytics