Edith Väli's Linkedin Analytics

*OPEN FOR COOPERATIONS* Currently responsible for building and implementing brand & marketing strategy, growth marketing and media relations for Fudy, the upcoming star in food delivery industry, who is challenging the status quo and trying to build sustainable system fo restaurants as well as consumers. Former Chief Marketing Officer of Cleveron, the last-mile innovator and pioneer in creating automated parcel lockers and robotic solutions. Today I'm helping SMEs and startups to build their brand, communications and marketing strategy for international B2B products and services and helping to find clever ways how to do it with a limited budget. During 5 years at Cleveron, we built a top-of-mind brand with an extremely limited budget, with a targeted global B2B marketing strategy. I lead the creation of a new brand strategy, positioning and marketing strategy, corporate communications and PR. As Chief of Sales and Marketing, we managed to turn revenue loss into revenue growth and had first-hand experience in how to align sales and marketing into a mutually supportive ecosystem instead of operating in different silos. In the management team, we experienced great highs and lows (from a success story to 80% revenue loss, layoffs, to achieving success again) and every challenge that comes with these situations when managing a company. My former colleagues about me ❤️: - Edith is a player with a big heart. No detail goes unnoticed, and no person is without care. She is a people person and a great leader who helps you with advice and real actions. - Openness, honesty and justice are values money can't buy, and books don't teach. Edith carries precisely these values and they have shaped her to be who she is: a great leader, teammate and a dialogue partner. - Edith is one of the warmest and kindest people I have had the honour to work with. She is highly professional in her work, with no discounts, often putting the company's goals before her own. If she commits to something, it is 100%, even if it means sleeping in the factory at 3 AM, because she puts her whole heart into what she does.